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Sales and Marketing Strategy Leader

CPS Recruitment
Oneida, NY Full Time
POSTED ON 3/8/2025 CLOSED ON 4/6/2025

What are the responsibilities and job description for the Sales and Marketing Strategy Leader position at CPS Recruitment?

About the Role

We are seeking an exceptional Sales and Marketing leader to lead our client's sales and marketing efforts to the next level. As a key member of the executive team, you will be responsible for developing and executing strategies that drive revenue growth, enhance brand awareness, and expand market share.

  • Oversee all sales and marketing functions, including digital and traditional marketing, e-commerce, customer engagement, and business development.
  • Work closely with product development, operations, and executive leadership to align business goals.

Responsibilities:

  • Develop and implement comprehensive sales and marketing strategies aligned with company objectives.
  • Lead, mentor, and inspire a team of professionals in sales, marketing, and customer service.
  • Drive sales through direct-to-consumer channels, e-commerce platforms, and strategic partnerships.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 7 years of experience in sales and marketing, with at least 3 years in a leadership role.
  • Proven track record of driving sales growth and executing successful marketing campaigns.
  • Strong expertise in digital marketing, e-commerce, and direct-to-consumer sales.
  • Analytical mindset with a data-driven approach to decision-making.
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