What are the responsibilities and job description for the Senior Copywriter, Cramer Health position at Cramer?
Cramer is a brand experience and content marketing agency. Cramer Health is our specialty division focused on content that educates and motivates patients, providers, and others in the healthcare ecosystem.
As part of Cramer Health’s content team, you’ll maintain and develop content across media and channels for patients, caregivers, and pharmaceutical and healthcare professionals. You are the keeper of the brand’s key messages: understanding their nuance and internalizing their regulatory implications. Your projects run the gamut of auditing and updating existing materials to ensure accuracy, to developing new content like webpages, presentations, scripts, forms, emails, etc. Plus, you know how to turn an idea into a concept, a concept into a campaign, and a campaign into more campaigns.
Above all, you’re a well-rounded communicator with a keen eye for detail. You love to dig in and learn a brand. You can tell when legacy messaging still has legs and when a refresh is in order. You enjoy the challenge of maintaining and creating content in equal measure and are excited to join a growing team with a single mission: make it easier for people to get on—and stay on—life changing therapies.
We are proud of our growth as an agency over the last 40 years and recently being named one of the Top Places to Work in 2022 and 2023 by The Boston Globe.
This role requires 4 days/week in office in Norwood, MA.
Key Responsibilities:
- Maintaining/developing high quality content
- Collaborating closely with teams – both internal and client members – to ensure that messaging and content deliverables ladder up to a strategy, are on-point for the audience, and will meet with regulatory guidelines and brand standards.
- Managing multiple projects simultaneously while meeting deadlines
- Understanding client brand strategies and marketing goals and how content deliverables work to support them
- Knowledge of health insurance landscape a real plus
- Preparing annotations and references for medical/legal/regulatory submissions as needed
- Simplifying research to convey educational messages while being approachable, original, and engaging
- Using client brand guidelines to ensure our content is on-brand, on-message, and punctuation-perfect
- 4-5 years’ experience as a professional writer in the pharmaceutical and/or medical space.
- Experience preparing & representing content through the medical/legal/regulatory process
- Understanding of health insurance landscape is a major plus
- Flexible self-starter who is willing to learn, adjust, and adapt
- Excellent communication and collaboration skills; open to feedback and guidance and able to give it to other team members
- Ability to produce high-quality, high-volume content with minimal oversight
- Meticulous and logical attention to detail, and able to manage deliverable timelines in accordance with project delivery process
- Commitment to creating a world-class client experience
- Medical, Dental & Vision Insurance
- Health Savings Account, including employer contribution
- Retirement Plan (401K) with company match
- Profit Share Bonus Plan
- Life Insurance
- Paid Time Off
- Family Leave
- Short Term & Long-Term Disability
- Tuition Reimbursement
- Wellness Resources, including discounted membership to Lifetime Fitness
- Generous onsite café
- Paid holidays
