What are the responsibilities and job description for the Territory Sales Representative - North Central Region position at CraneWorks?
Job Title: Territory Sales Representative
Reports to: VP, Sales & Marketing
Location: Varies
Department:
FLSA Status: Exempt
Job Grade:
About Us: CraneWorks is an award-winning global provider of lifting solutions. Our commitment to customer service is unparalleled and we consistently strive to earn our customers’ loyalty and trust. Our fundamental values are safety, quality, integrity, reliability, and teamwork and our commitment to these values help steer our business operations. We are proud to be an Equal Employment Opportunity employer.
Job Summary: This position is responsible for selling our products or services, generating leads, building customer relationships, and meeting sales targets. This position requires strong communication, negotiation, and customer service skills to help achieve the company's sales goals.
Key Responsibilities:
- Work closely with Customer Sales and Services Management to develop and implement target account specific objectives, strategies, and action plans.
- Identify potential customers through research, networking, and following up on leads.
- Build and maintain strong, long-lasting relationships with clients and provide excellent customer service.
- Understand the company's products/services and be able to clearly communicate their benefits and features.
- Conduct product demonstrations and presentations to prospective clients.
- Manage the entire sales process from prospecting to closing, ensuring high-quality follow-up with clients.
- Negotiate contracts and terms, close sales, and process orders efficiently.
- Monitor industry trends, competitor products, and customer feedback to improve sales tactics.
- Document sales activities, update CRM systems, and prepare reports for management on sales goals and targets.
- Identify prospective customers by using business directories, following leads from existing clients, participating in organizations, and attending trade shows and conferences.
- Answer customers' inquiries regarding products, prices, availability, and product uses.
- Monitor customer satisfaction and communicate this information to management.
- Work with Parts and Service Departments to introduce customers to the other services we provide.
- Other duties as assigned.
Qualifications & Competencies:
- Bachelor’s degree in business, marketing, engineering, or a related field or related industry experience.
- 5 years of experience in sales; preferably in the heavy equipment industry.
- Proven track record of meeting and exceeding sales targets, negotiating deals, and managing key accounts.
- Experience leading and managing sales teams.
- Excellent written and verbal communication skills for managing client relationships and team collaboration.
- Strong ability to analyze market trends and sales data to inform decision-making.
- A customer-focused approach with a strong emphasis on satisfaction and retention.
- Ability to address customer issues and provide solutions efficiently.
- Must have a valid drivers license. CDL is preferred.
- Proficiency in MS Office Suite of products.
- Proficiency in sales software (CRM).
- Must have good written and verbal communication skills.
Physical Demands and Work Environment:
The physical demands described herein are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is frequently required to walk, use hands to finger; handle or feel; and kneel; crouch; or crawl; and talk; or hear; push and/or pull; reach; climb; bend and/or stoop. The employee must frequently lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, color vision, peripheral vision and depth perception as this position will often operate heavy equipment. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. While performing the duties of this job, the employee may be exposed to outside weather conditions.
