What are the responsibilities and job description for the Digital Asset Manager position at Creative Cove Inc.?
Our Boston based marketing client is looking for a Digital Asset Manager to migrate/stand up legacy assets in their new DAM--previous experience with Brandfolder is required for this role; this will be full time hours to start and there may be occasional project based requests for this role when the project wraps up
Job Description:
• Manage the creative production workflow and asset delivery for all images, videos, graphics, social media files, studio print mechanicals, and online layouts. Traffic all assets and drive timelines.
• Supervise Asset Development Specialists Manager who are responsible for all social, digital and print asset versioning and retouching requests.
• Partner with internal Creative Team, Production, Media. Source and train new employees or vendors on workflow.
Created and maintain all workflow documents to instruct on each process.
• Implement new streamlined process for tracking campaigns in project management system.
• Partner with Online Production Team to manage digital asset requests. Created and implemented new workflow for digital, social and print mark-ups.
. Supervise data entry staff to ensure our DAM platform is always up to date and well organized for internal and external access.
• Provide guidance and education about search and metadata best practices.
• Established usage rights policy and governance.
• Lead the ingestion of content from legacy systems onto new DAM.
