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Senior Marketing Specialist

Creative Dining Services
Zeeland, MI Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 3/19/2025

Job Title: Sr. Marketing Specialist 
Location: Zeeland, MI (Hybrid – 3 days in office; 2 days remote) 
Employment Type: Full-Time 
 
Reports To: Marketing Manager

Be Creative…with Creative Dining Services!

Creative Dining Services is growing and excited to hire a SENIOR MARKETING SPECIALIST to join our amazing team!  

Job Summary 

We are seeking a Sr. Marketing Specialist responsible for developing and executing marketing campaigns across various channels. This role requires a highly creative and results-oriented individual with a strong understanding of digital marketing best practices. The ideal candidate will be a self-starter with excellent communication, project management, formatting, social media management, and problem-solving skills. 

We value new ideas and the ability to translate ideas and strategies into proposals and other marketing materials. Our corporate marketing team members support each other to balance workloads, share ideas, and collaborate on projects. If you are looking to join a dynamic, creative team within a growing company, we would love to meet you! 

KEY RESPONSIBILITIES 

Project Management 

  • Lead and manage the execution of marketing campaigns and promotions 
  • Develop and maintain project timelines, track progress, and identify roadblocks 
  • Collaborate with cross-functional teams to ensure project alignment 

Proposal Writing and Design 

  • Craft compelling copy for sales proposal documents with tailored marketing strategies 
  • Work with stakeholders to understand bid requirements and strategic objectives 
  • Maintain best practice editing and formatting  
  • Create easily understandable, compelling designed pages and infographics to illustrate the proposal content 

Social Media Management 

  • Develop and execute social media strategies across various platforms (FB, LI, Insta) 
  • Create engaging, high-quality social media content, including text, images, and video 
  • Monitor social media channels and analyze social media performance 
  • Manage social media advertising campaigns 

Graphic Design/Photography 

  • Design visually appealing marketing materials, including brochures, flyers, presentations, and social media graphics 
  • Maintain brand guidelines and ensure consistency across marketing materials 
  • Proficient in Adobe Illustrator, InDesign, and Photoshop 
  • Capture high-quality product and lifestyle photography for use in marketing materials 

Team Lead 

  • Marketing lead for the College and University category  
  • Foster a collaborative and positive team environment 
  • Effectively communicate marketing strategies and results to stakeholders 
  • Stay abreast of the latest marketing trends, technologies, and best practices 
  • Explore new marketing opportunities and recommend innovative solutions 

Required Skills  

  • 5 years of experience in a marketing communications role 
  • Bachelor’s degree in Marketing, Communications, Graphic Design, or related field 
  • Proficient in Adobe Creative Suite 
  • Proven design, formatting, and editing skills 
  • Excellent communication, presentation, and interpersonal skills 
  • Proven experience in project management, social media management, and content creation 
  • Basic photography and videography skills 
  • Knowledge of food service industry a plus 
  • Experience in college and university marketing a plus 
  • Sales experience a plus 

Please submit the following: 

  1. Resume 
  2. Portfolio showcasing examples of marketing materials created 


We Offer:

  • Competitive pay
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Bonus opportunities
  • 401(k) with a company match
  • Paid time off
  • And much, much more!

Why Creative Dining Services?
Creative Dining Services partners with college, universities, Fortune 100 companies, full-service senior living communities, conference centers and K-12 schools and camps to provide a different kind of hospitality and facility management services experience – one that’s fun, innovative, and focused on your community. Why? Because that’s how it should be.

Creative Dining Services is an Equal Opportunity Employer.

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