What are the responsibilities and job description for the Marketing Manager position at Creative Niche?
Marketing Manager – Quick Service Restaurant & Franchise Growth
Location : Fort Lauderdale, FL (Hybrid with U.S. travel)
Job Type : Full-Time
Are you a QSR marketing pro with a passion for growing brands and driving franchise success? We’re looking for an experienced Marketing Manager to lead local and national marketing efforts for a rapidly expanding fast-casual brand. This role is perfect for someone who thrives in a fast-paced, high-growth environment and understands the unique dynamics of restaurant and franchise marketing.
What You’ll Do :
- Lead Marketing Strategy – Develop and execute digital, social, and in-store campaigns to boost sales and brand awareness.
- Franchise Support – Provide marketing guidance to franchisees, ensuring successful grand openings and ongoing local activations.
- Digital & Social Media Management – Oversee content creation, paid advertising (Meta, Google Ads), website updates, and SEO.
- Community Engagement – Build relationships with influencers, media, and local organizations to drive organic growth.
- Travel & On-Site Support – Be hands-on at store launches, activations, and franchise locations across the U.S. (with occasional travel to Canada).
- Performance Tracking – Analyze campaign results, optimize strategies, and ensure data-driven decision-making.
What You Bring :
2 years of marketing experience in the QSR or fast-casual restaurant industry.
Proven success in multi-location marketing, franchise growth, or regional brand activations.
Expertise in digital marketing, paid media, and social media strategy (Facebook Ads, Google Ads, SEO).
Hands-on experience in content creation (photo, video, design, copywriting). A portfolio is required.
Ability to thrive in a fast-paced, high-growth environment with multiple projects and deadlines.
Willingness to travel frequently across the U.S. and occasionally to Canada for training.
Bachelor's degree in Marketing, Communications, Business, or a related field (preferred).
Why This Role?
Career Growth – Be part of a brand that’s expanding rapidly across the U.S.
Hybrid Flexibility – Work remotely until new Fort Lauderdale office opens in 2025.
Travel & Impact – Play a key role in launching new locations and supporting franchise partners.
Dynamic Team – Join a collaborative and fast-moving work environment.
If you're a QSR marketing expert ready to take on a leadership role in a growing brand, we want to hear from you!