What are the responsibilities and job description for the Business Analyst position at Credit Connection, LLC?
Informativ LLC offers credit report and compliance solutions to the automotive and general consumer finance industries across the United States. The Company optimizes and automates the consumer finance qualification process through a fast, easy-to-use, and secure software platform made available to its extensive network of software affiliate partners. Informativ’s products and solutions place a heavy emphasis on compliance and identity verification to support the credit application and credit report process. Please visit www.informativ.com for additional information.
About the Role
We are seeking an experienced and forward-thinking Business Analyst to join our dynamic team. This role requires a strong background in business analysis, product management, and the integration of AI technologies to revolutionize our product management lifecycle. The ideal candidate will be instrumental in optimizing every stage of the product lifecycle—from ideation to delivery—by leveraging AI tools and methodologies, ensuring innovation, efficiency, and customer satisfaction.
Key Responsibilities:
- Work closely with Product Managers to create comprehensive, detailed functional requirements and user stories.
- In an Agile environment, effectively communicate requirements to cross-functional teams, ensuring functional requirements are met prior to release.
- Develop non-functional requirements that address performance, availability, reliability, throughput, scalability, speed to market, and security.
- Develop and maintain detailed personas and use cases that align with customer needs, user behaviors, and business objectives.
- Collaborate with QA to leverage these personas and use cases, ensuring the QA process remains user-focused and continuously improves product quality.
- Integrate AI technologies into the product management lifecycle to enhance ideation, development, and delivery of SaaS solutions.
- Collaborate with product managers, engineers, and stakeholders to identify opportunities for AI-driven improvements in processes and product features.
- Drive the adoption of predictive analytics, machine learning, and AI-powered tools to enhance product decision-making and user satisfaction.
- Design AI-driven solutions to solve complex business problems and meet evolving customer needs.
- Champion the use of AI to develop predictive, adaptive, and personalized user experiences in our SaaS products.
- Ensure every stage of the product lifecycle is informed by data insights and AI-enhanced decision-making.
- Conduct thorough investigative work on existing features—especially those with limited historical documentation—to determine current business value, functionality, and opportunities for transformation or retirement as we modernize our platform.
- Lead and collaborate with cross-functional teams (Engineering, QA, UX, Sales, and Customer Success) to gather insights, define requirements, and deliver AI-optimized solutions.
- Communicate complex AI concepts and business impacts clearly to non-technical stakeholders, ensuring alignment and support throughout the organization.
- Transform or retire features in an innovative, value-added manner that positively contributes to the platform’s evolution and business objectives
- Utilize product adoption metrics to identify best practices, refine existing features, and propose new features that drive dealer productivity.
- Continuously gather feedback and iterate on solutions, ensuring customer satisfaction and business value are maximized.
- Define and track key performance indicators (KPIs) to measure the success of AI integration in product and business processes.
- Utilize AI-powered analytics tools to provide actionable insights and recommendations to leadership.
About You
- Bachelor’s degree in Business Administration, Computer Science, Data Science, or a related field.
- 3 years of experience in business analysis, product management, or related roles within SaaS platforms.
- Proven expertise in integrating AI technologies into product management lifecycles and business processes.
- Strong knowledge of AI tools and technologies (e.g., predictive analytics, natural language processing, machine learning).
- Experience with AI-driven tools for product ideation, sprint planning, customer journey mapping, and workflow optimization.
- Exceptional analytical and problem-solving skills, with the ability to interpret complex data and translate it into actionable insights.
- Familiarity with tools such as Aha!, Jira, Confluence, Tableau, or Power BI, with an emphasis on their AI-enhanced capabilities.
- Working knowledge of Agile methodologies and product management frameworks.
- Excellent communication and presentation skills, with the ability to convey technical concepts to non-technical audiences. You will be communicating frequently directly with our customers.
- Strong project management and organizational skills, capable of managing multiple priorities in a fast-paced environment.
- Proven ability to lead cross-functional teams and collaborate with diverse stakeholders.
Why Join Informativ?
- Collaborative Culture: We embody our B.E.S.T. values—Be the Lighthouse, Embrace & Drive Change, Seek & Create Sincere Connections, and Trust, Respect & Do the Right Thing—fostering a culture of positive engagement, teamwork, and shared success that empowers employees to excel and innovate together.
- Innovative Environment: Be at the forefront of integrating AI into SaaS solutions for the automotive industry.
- Career Growth: Opportunities to lead transformative projects and shape the future of product management and AI innovation.
- Impactful Work: Directly influence the efficiency and effectiveness of products used by automotive dealers nationwide.
Informativ is proud to be an equal opportunity employer committed to building a "best in class" work environment. We offer a rich benefit package including paid time off, health insurance, and 401(k).