What are the responsibilities and job description for the Channel Marketing Specialist position at Creisoft, Inc. (Obie)?
A company is looking for a Channel Experience Marketing Specialist to develop and implement a cohesive marketing strategy across distribution channels.
Key Responsibilities
Oversee planning, execution, and performance of marketing campaigns to drive engagement and lead generationBuild relationships with marketing representatives from Agent and Partner groups to implement co-branded marketing strategiesResearch consumer behavior and market trends to inform marketing efforts and develop communication frameworks
Required Qualifications
4 years of experience in marketing automation, digital marketing, or email marketing1 years of experience at a high-growth tech startup or insurance sales companyProficiency with GSuite products and CRM tools (HubSpot / Salesforce)Expertise in mapping the customer journey and understanding marketing channel roles