What are the responsibilities and job description for the Senior Content Marketing Lead - Software position at Crew Capital?
This role is in one of our portfolio startups, Integration.App: https://jobs.ashbyhq.com/integrationapp?utm_source=adj9QrERWj
We’re looking for a Content Marketing Lead to work directly with the CEO and Head of Growth to own and scale our content marketing efforts across multiple channels.
As the Content Marketing Lead, you will be responsible for crafting compelling content that drives awareness, engagement, and customer loyalty. You will own the content roadmap for our blog, product updates, email newsletters, and social media posting, while also coordinating freelancers for different content medium (video, technical how-to-tutorials & more) to support our storytelling efforts.
The integrations space has lots of room to grow in terms of original content and fast-paced cadence to help SaaS companies better make use of their time & resources to ship hundreds of integrations. This role is crucial in communicating our brand story, our product efforts and overall the idea of Integration App in a ever-changing landscape in the new AI world.
The most important aspect: If you have exceptional writing skills and a passion for storytelling, we’d love to hear from you. You can become the voice of a growing leader in an exciting space.
Key Responsibilities:
- Autonomously figure out themes & own the content roadmap
- Maintain a content calendar to ensure timely delivery of key updates and stories.
- Collaborate with internal product & sales teams to align content with product launches and marketing initiatives
- Write, edit, and publish high-quality content across our blog, website, email, and social media channels.
- Work with freelancers to create compelling visual content that complements written materials (videos, posts, diagrams)
- Manage our Company Linkedin & Twitter presence to increase reach and engagement across platforms.
- Develop email newsletter content that nurtures leads and informs customers and new prospects.
Requirements:
- 3 years of experience in content marketing, journalism, or a related field with a strong focus on writing.
- Ideally worked with early-stage developer tools/SaaS apps before
- Exceptional writing and storytelling skills, with excellent written English.
- A deep understanding of how to craft engaging content that resonates with different audiences.
- Experience managing content calendars and delivering projects on time.
- Strong attention to detail and a passion for delivering high-quality content.
- Ability to work autonomously and manage multiple projects simultaneously.
- Excellent communication and collaboration skills to work across teams.
What We Offer:
• Full ownership of the content marketing function with the freedom to experiment and innovate.
• A fully remote work environment with a high degree of flexibility.
• The opportunity to work closely with leadership and drive content strategy.
• Resources and support to grow your skills and career.
If you’re a passionate storyteller with a keen eye for engaging content, we’d love to hear from you.
Apply now and help us shape our brand narrative!
