What are the responsibilities and job description for the Senior Email Marketing Manager position at Crisp?
Please Note: This is an on-site position located in Atlanta, GA. Crisp is committed to supporting candidates by offering relocation assistance for qualified applicants who require moving to the Atlanta area.
About Crisp
At Crisp, we're on a mission to make a $100B impact by helping 10,000 law firms grow their revenue by $10,000,000 each. As North America's #1 law firm growth company, we've achieved proven product-market fit, built a nationally recognized brand, and established ourselves as leaders in legal marketing and business coaching.
Our rapid growth (1470% in the past three years) has earned us a spot on the Inc. 5000 List for seven years and recognition as one of Atlanta’s fastest-growing companies for nine consecutive years.
We’ve also cemented our position as an industry leader across all verticals with the #1 best-selling book in the legal category, The Game Changing Attorney, the #1 podcast for legal market leaders, The Game Changing Attorney Podcast, and the #1 law firm growth conference on Earth, the Crisp Game Changers Summit.
If you’re looking for a place to work with unmatched opportunities for growth, industry-leading compensation and benefits, and the chance to make a real, tangible impact on the legal industry, Crisp is the place for you.
About The Role
n this role, you will be responsible for developing and executing strategies that engage, nurture, and retain business customers throughout their entire journey—from initial awareness to long-term advocacy.
A core focus of this position involves maintaining best-in-class deliverability standards (achieving 98% deliverability rates) through proactive management of email authentication protocols (SPF, DKIM, DMARC), IP warming strategies, and overall sender reputation.
Responsibilities
Own end-to-end lifecycle marketing campaigns at scale, leveraging email as a primary channel to move prospects through the sales funnel. Design strategic touchpoints throughout the customer journey to increase engagement, accelerate pipeline velocity, and compress time-to-revenue for net-new opportunities. Create and manage marketing automation workflows in Hubspot. Implement and maintain best practices for email deliverability, including list hygiene, authentication protocols (SPF, DKIM, DMARC), and IP warming strategies, consistently maintaining 98% deliverability rate, <2% bounce rate, and 90 sender reputation scores.Leverage data-driven insights to continuously improve campaign performance, email workflows, and automated sequences. Prepare regular performance reports for marketing leadership and key stakeholders. Build and maintain a knowledge base of technical documentation, proven strategies, and best practices, creating accessible playbooks for the team.
Requirements
Compensation Range: $100K - $150K
About Crisp
At Crisp, we're on a mission to make a $100B impact by helping 10,000 law firms grow their revenue by $10,000,000 each. As North America's #1 law firm growth company, we've achieved proven product-market fit, built a nationally recognized brand, and established ourselves as leaders in legal marketing and business coaching.
Our rapid growth (1470% in the past three years) has earned us a spot on the Inc. 5000 List for seven years and recognition as one of Atlanta’s fastest-growing companies for nine consecutive years.
We’ve also cemented our position as an industry leader across all verticals with the #1 best-selling book in the legal category, The Game Changing Attorney, the #1 podcast for legal market leaders, The Game Changing Attorney Podcast, and the #1 law firm growth conference on Earth, the Crisp Game Changers Summit.
If you’re looking for a place to work with unmatched opportunities for growth, industry-leading compensation and benefits, and the chance to make a real, tangible impact on the legal industry, Crisp is the place for you.
About The Role
n this role, you will be responsible for developing and executing strategies that engage, nurture, and retain business customers throughout their entire journey—from initial awareness to long-term advocacy.
A core focus of this position involves maintaining best-in-class deliverability standards (achieving 98% deliverability rates) through proactive management of email authentication protocols (SPF, DKIM, DMARC), IP warming strategies, and overall sender reputation.
Responsibilities
- 5 years of experience as an Email Marketing Manager, Lifecycle Marketing Manager or similar role.
- Proven ability to drive net-new revenue, primarily through email marketing.
- Proficiency with Hubspot Enterprise Platform (Marketing Hub, Sales Hub, Operations Hub & Content Hub)
- Experience managing email programs with 250K monthly sends.
- Expert knowledge of email deliverability including authentication, reputation management, list hygiene, maintaining 98% delivery rates.
- HTML/CSS Proficiency (for developing responsive emails)
- Zapier Experience
- Experience supporting account-based sales initiatives.
- 3rd party integrations using REST API.
- Salesforce experience.
- Marketing attribution and modeling.
- Data visualizations.
- Cold email campaigns.
- 100% Company Paid Health/Vision/Dental
- 4% 401K Match
- Generous Paid Time Off
- Paid Parental Leave for New Parents
- Paid Relocation for Non-Local Candidates
Compensation Range: $100K - $150K
Salary : $100,000 - $150,000