What are the responsibilities and job description for the Senior Product Manager position at Criteo?
As the Senior Product Manager in our Criteo Brand Solutions Group, you will be responsible to define, build and roll-out brand campaigns performances metrics, and insights reporting toward brand marketing managers
- Develop a strong knowledge of Brands strategic objectives, and how do they translate into marketing campaigns goals, managed directly and / or by an agency
- Develop a strong expertise of brand managers campaigns measurement solutions and methodologies available in the market
- Build a strong strategic vision and frame our positioning toward performance reporting, which cover concepts like incrementally, a / b testing, sales attribution and Omni-channel
- Leverage Criteo immense access to billions of sales and user data, and write specifications for powerful campaign reports, performance metrics and insights that will be translated into scalable products to be shipped
- Work closely with r&d to deliver robust, scalable and usable campaigns reporting and tools
- Collaborate with other product managers and business stakeholders to have brands requirements related to Omni-channel, cross-device and offline data onboarding understood and taken into account
The person who will succeed in this role will :
