What are the responsibilities and job description for the Marketing Initiative Manager position at Critical Path Advisors?
Job Summary
The Marketing Project Manager role at ForeverLawn is a critical position that requires a strategic thinker to oversee the planning, execution, and completion of marketing initiatives. This individual will be responsible for developing comprehensive project plans, leading cross-functional teams, and maintaining regular communication with company leadership and partners.
About ForeverLawn
ForeverLawn is a producer and distributor of high-performance synthetic grass solutions. Our team is dedicated to providing uniquely-designed products for various applications, including residential/commercial landscapes, playgrounds, putting greens, pet facilities, and athletic fields. We value integrity, quality, and innovation above all else and strive for excellence in everything we do.
Responsibilities
- Develop comprehensive project plans, including timelines, budgets, and resource allocation
- Lead cross-functional teams comprising designers, content creators, internal and external customers
- Maintain regular communication with company leadership, dealer network, clients, and business partners
- Oversee the development of marketing materials, ensuring they meet brand standards and resonate with target audiences
- Analyze campaign performance metrics to assess effectiveness and identify areas for improvement
Qualifications
- Bachelor's degree in Marketing, Communications, Business Administration, or related field
- A minimum of 3-5 years in marketing project management or similar role
- Strong leadership and team organization capabilities
- Excellent verbal and written communication skills
- Proficiency in project management tools and software
- Analytical mindset with the ability to interpret data and make informed decisions
- Creative problem-solving skills and adaptability to changing project requirements
Working Conditions
This is a full-time position based in Louisville, Ohio. Occasional travel may be required for meetings, events, site visits, or dealer meetings.
The Marketing Project Manager role at ForeverLawn is a critical position that requires a strategic thinker to oversee the planning, execution, and completion of marketing initiatives. This individual will be responsible for developing comprehensive project plans, leading cross-functional teams, and maintaining regular communication with company leadership and partners.
About ForeverLawn
ForeverLawn is a producer and distributor of high-performance synthetic grass solutions. Our team is dedicated to providing uniquely-designed products for various applications, including residential/commercial landscapes, playgrounds, putting greens, pet facilities, and athletic fields. We value integrity, quality, and innovation above all else and strive for excellence in everything we do.
Responsibilities
- Develop comprehensive project plans, including timelines, budgets, and resource allocation
- Lead cross-functional teams comprising designers, content creators, internal and external customers
- Maintain regular communication with company leadership, dealer network, clients, and business partners
- Oversee the development of marketing materials, ensuring they meet brand standards and resonate with target audiences
- Analyze campaign performance metrics to assess effectiveness and identify areas for improvement
Qualifications
- Bachelor's degree in Marketing, Communications, Business Administration, or related field
- A minimum of 3-5 years in marketing project management or similar role
- Strong leadership and team organization capabilities
- Excellent verbal and written communication skills
- Proficiency in project management tools and software
- Analytical mindset with the ability to interpret data and make informed decisions
- Creative problem-solving skills and adaptability to changing project requirements
Working Conditions
This is a full-time position based in Louisville, Ohio. Occasional travel may be required for meetings, events, site visits, or dealer meetings.
