What are the responsibilities and job description for the Content Creator position at Cross Creek Nursery?
Do people tell you you’re creative, easy to work with and highly motivated? You might be the person we’re looking for!
Cross Creek is a 50-year-old family–owned and led company with 2 retail nurseries, a florist, grounds management and landscape design divisions. We grow much of what we sell at two regional farm locations and tend to attract long-standing loyal employees, many of whom were recruited by their family members who also work with us.
The goal of the Junior Marketing Specialist is to plan, create and execute impactful campaigns that capture and promote the vision of Cross Creek and our Senior Leadership. We offer a close, family business culture, with lots of opportunity for growth. You have a chance to make a big impact on the brand and marketing across our entire organization and can grow with us in your role.
This is an in person employee position.
- Location: This role is primarily onsite at our Midlothian Nursery located at 501 Courthouse Rd,
Richmond, VA 23236 with some weekly travel to other locations including project sites within the Richmond Region. This role has an option to become hybrid based on candidate performance. You must be located in the US.
- Time Commitment: 20 hours/week
- Status: This role is a part time employee role. You must be available to be employed by our company and legally eligible to work in the United States.
Our mission is to help our guests and customers create an enjoyable experience with nature, from our family to theirs.
The Responsibilities Include:
- Being a consistent brand advocate for the Cross Creek brand, following all guidelines of photography style, color palette, fonts and tone of voice.
- Willingness to help evolve and grow the company brand with input and approval from leadership.
- Managing and producing (or collaborating to produce) all social content (Facebook, TikTok, Instagram, YouTube) using scheduling software and efficient practices
- Taking photos and videos to use on social media, signage, digital displays, print designs, etc.
- Responds to customer questions delivered through social media channels
- Managing MailChimp Newsletter: Growing and managing email lists, creating content for monthly newsletters
- Understanding of Google Suite (Gmail, Calendar, Google Docs, Google Sheets)
- Is open-minded and eager to learn new skills.
- Open to training and feedback.
Required Skills
- Familiarity with design techniques and a keen eye for detail.
- Highly skilled in writing, editing and has an eagle eye for grammar, spelling, or typographical errors
- High level of organization, planning and problem solving skills
- Understanding of visual elements (layout, type and fonts).
- Team player, but also able to work independently.
- Highly collaborative across all functions of the business - leave any egos at home
- Ability to take ownership of the role, working to complete all project requests and proactively looks for ways to improve or create marketing that enhances the lives of our guests, our team or the company as a whole
- Action-oriented, self-motivated person who takes initiative to figure things out and get things done
- Time management and multitasking abilities.
- Kindness, creativity skills and collaborative attitude are a must
- Ability to work within business hours.
- Attend occasional meetings and coworking sessions.
Education
- Equivalent job experience in a previous design, marketing or social media management role is acceptable
Experience
- Students with internship or work experience are encouraged to apply
- 0-2 years of experience in marketing, sales, communications, or related field
- Graphic designers with a passion for content writing, or writers/marketers with a passion for creativity and design are a great fit
- Proven track record of performance in a fast-paced environment is a plus
- Prior experience leading a multi-channel advertising or brand design campaign is preferred
- Some web design experience is preferred but not required. We can train you if you don’t have this experience.