What are the responsibilities and job description for the Media Planner Job at Crossmedia, Inc. in City of Daşşak position at Crossmedia, Inc.?
YOUR ROLE
We’re hiring a bright cross-channel Media Planner to manage day-to-day planning responsibilities for our New York office. The role covers media planning and buying from A to Z. This position is based in our New York office. We offer a hybrid work setting with working onsite in our NYC office and flexibility to work from home.
Responsibilities :
- Target analysis
- Plan development
- Client management
- Media partner negotiations
- Program execution & optimization
- Championing integration and strategy
- Media Plan development, both strategy and tactical approach. Cross-channel knowledge and understanding of each channel (Traditional, Social, Sem, Display / Programmatic) and as part of a media plan.
- Experience in working with both traditional and digital media channels.
- Working on brands that target both local and national is ideal.
- Strategic thinking. Coming prepared with solutions to address client and team needs.
- Measurement : should understand what different forms of measurement are available and how to determine which is the best solution for a client.
- Client contact on a day-to-day basis. Handling inquiries, sharing points of view, and participating in formal presentations.
- Vendor experience with RFP process and negotiation.
- Work with billing / client accounting team on monthly billing.
- Weekly campaign recaps and monthly reporting and optimization recommendations.
- Training Assistants – mentor and partake in your assistant’s development.
- Detail Oriented – turning over accurate and complete work.
- Be proactive / take initiative. Lead the planning / partner selection with supervision.
- Tools : Strata and Adazzle, Nielsen, Kantar, MRI, Simmons, Telmar, YouGov, Datorama.
REQUIREMENTS :
The salary range is 60-75k, commensurate with experience. Compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position.
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