Biddable Account Manager, Search

ROLE OVERVIEW

A genuinely different marketing and media agency. Our Performance Reinvented approach drives growth for brands in a world where there are no funnels, brand and performance are united and analytics leads the way.

We’re rooted in our performance heritage, and we bring that mindset to everything we do: brand planning, strategy, integrated media, social, creative, and data. We’re passionate about partnering with clients on their journey towards incrementality-centric marketing with strategic consulting, analytics and smart tools in support.

The result is cutting-edge digital marketing that drives real business impact, supported by a network of over 2,500 independent consultants helping us to deliver work in over 120 markets and 60 languages.

Located in the heart of SoHo, our New York office is home to a group of 100 highly-skilled marketers, passionate about driving innovation and delivering great work for clients. With a rapidly expanding team and client portfolio, Croud New York offers hands-on experience working with some of the world's leading brands across every industry sector.

Find out more about Croud NY here!

This client-facing, management role requires a sharp, charismatic professional with proven paid search experience. You'll play a key role in paid search strategy, planning, and execution on one or multiple client accounts with potential exposure and opportunity to develop skills in paid social and programmatic channels. Passion for digital marketing and the paid search channel is essential.

The successful candidate will demonstrate account and channel expertise, strive for repeatable success and have a desire to question everything in pursuit of operational and client service excellence. They will be expected to provide bold and confident recommendations, backed by innovative flair, analytical experience, and practical curiosity.

The ideal candidate will support planning, creating, managing, and optimizing paid advertising campaigns in Google Ads, Microsoft Ads, and relevant 3rd party search management platforms (Search Ads 360, Marin, Skai, etc.).

As an Account Manager, the ideal candidate will have a responsibility to manage and mentor associates, support and develop client relationships, provide deep platform expertise, and contribute to department and channel best practices. They will be naturally curious, committed to continuous learning, and invested in their own professional development.

RESPONSIBILITIES

The Biddable Account Manager and will own a number of client tasks, including campaign planning, set up, reporting, and measurement from start to finish. Responsibilities will include, but are not limited to:

• Planing, creating, manage, optimizing, and forecasting Google & Microsoft Ads campaigns and accounts, including Search, Shopping (Performance Max), YouTube, and Demand Gen.

• Executing paid campaign processes from start to finish, including researching, planning, trafficking, troubleshooting, optimizing and reporting

• Establishing strategies to deliver results against client goals and KPIs

• Building and maintain strong relationships with clients, vendors, and internal stakeholders

• Supporting the creation and delivery of flawless client-facing reports, based on accurate data and insightful analysis

• Supporting the development and presentation of account development plans or roadmaps based on client campaign briefs or on client KPIs

• Managing and developing Associates, including task delegation, training coordination, ad hoc constructive feedback, and Croud’s career development framework process.

• Delivering progress reports to Senior Account Managers and Account Directors
• Owning the workflow management with the Croudie Network within Croud Control (CC)
• Quality checking work that has been completed by the Croudie Network and provide constructive feedback

• Supporting business development by contributing to pitches and cross-selling Croud products to existing clients

REQUIRED KNOWLEDGE

• At least 2 years experience in digital marketing, demonstrating deep experience and knowledge in digital account management with a track record of exceeding performance goals against sales-related KPIs (purchases, subscribers, etc.)

• • A paid search practitioner with strong technical skills and a minimum of 2 years hands on platform experience. Additional channel experience (paid social, programmatic, etc.) is a plus, but not required.

  • Working knowledge of navigating and using Google Analytics (GA4)

  • Certified to at a minimum of Google Search Ads Professional

  • Excellent communication skills, both written and verbal

  • Proven problem solver who can support and manage clients deliverables and projects to deadlines

  • Solutions orientated with a growth mindset

  • Strong numeracy and analytical skills, with impeccable attention to detail

  • Enjoy and understand working with data

  • Bachelor’s degree in marketing, business admin, or related major a plus

COMPANY BENEFITS

Every employee is eligible for the benefits listed on our careers site which include:

• 20 days vacation a year with 12 public holidays observed
• Early finish throughout the summer months
• Enhanced paid parental leave
• Healthy in-office meals and snacks
• 401(k) Savings Plan
• Sales commission with pitch opportunities
• Annual performance bonus
• Pre-tax commuter benefits
• Full paid medical Insurance for employee (including dental and vision)
• Dependent contribution to medical, dental and vision coverage
• Employer paid life insurance coverage
• Monthly wellness membership stipend
• Access to health guidance and wellness resources
• Free Citi bike membership
• Hybrid workspace support - home office setup is provided
• Agile working policy
• Opportunity to work abroad in Croud’s international offices.
• Regularly scheduled social events and quarterly team offsites

Salary Range for this position is $85,000 - $95,000 per year (DOE).

Where an employee or prospective employee is paid within this range will depend on; among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).

We operate out of a hybrid working model of 3 days working in the office per week.

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.