What are the responsibilities and job description for the Biddable Media Specialist Job at Croud in Atlanta position at Croud?
Croud is a global, full-service digital marketing partner. Through a seamless combination of data, technology and creativity, our teams drive business performance and long-term growth for ambitious brands.
ROLE OVERVIEW
This is an exciting opportunity for an ambitious digital marketer to join the Atlanta Media (Biddable) team of our fast-growing and quick-moving digital marketing agency.
Located in Atlanta, our office is home to a group of highly-skilled digital experts, passionate about driving innovation and delivering great work for clients. With a rapidly expanding team and client portfolio, Croud offers hands-on experience working with some of the world's leading brands across every industry sector.
This is an exciting opportunity for an analytical and detail-oriented digital marketer to join Croud’s Media team in Atlanta. As a Biddable Media Specialist , you will play a vital role in developing, executing, and optimizing innovative digital media campaigns across a variety of channels and platforms.
This role offers the chance to work on diverse projects for some of the world’s leading brands, collaborating closely with strategists, creatives, analysts, and developers to deliver outstanding results. Our ideal candidate has experience in planning and executing campaigns, thrives in a fast-paced environment, and is passionate about finding creative, data-driven solutions to meet client goals.
RESPONSIBILITIES
- Develop and execute media strategies across key channels, including Paid Search, Shopping, Performance Max, Paid Social, Video, and Programmatic.
- Collaborate with internal teams to align creative, messaging, and targeting with client objectives.
- Provide subject matter expertise on media trends, research, and best practices to inform campaign strategies.
- Set up, manage, and optimize performance-driven digital media campaigns.
- Coordinate with internal teams to ensure campaign deliverables, such as creative assets and landing pages, align with strategy.
- Conduct A / B testing to identify the best-performing elements and maximize campaign ROI.
- Analyze campaign performance using tools like GA4, Looker Studio, and platform reporting dashboards.
- Create reports and presentations that translate performance data into actionable insights for clients.
- Monitor emerging trends and technologies to recommend innovative solutions for clients.
- Work closely with the Account Strategy team to ensure seamless communication and alignment with client goals.
- Maintain relationships with media vendors, issue RFPs, and manage insertion orders (IOs) and campaign budgets.
- Support new business efforts by contributing to proposals and media strategies.
- Stay up-to-date on digital media advancements and explore opportunities for clients to leverage new platforms and technologies.
- Contribute to process improvements and team knowledge sharing to elevate overall performance.
Required Qualifications :
COMPANY BENEFITS
COMPENSATION
Salary Range for this position is $55,000-65,000 per year. (DOE)
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current / former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s / applicant’s skill set, level of experience, and qualifications.
Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, color, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.
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Salary : $55,000 - $65,000
