What are the responsibilities and job description for the Digital Marketing Manager position at Crowden Music Center?
Job Overview
We are seeking a creative and results-driven Digital Marketing Manager to lead our digital marketing efforts. The ideal candidate will possess a strong understanding of various digital marketing strategies and tools, with the ability to analyze data and optimize campaigns for maximum effectiveness. This role requires a blend of strategic thinking, technical skills, and hands-on execution to enhance our online presence and drive engagement across multiple platforms.
Duties
- Develop and implement comprehensive digital marketing strategies that align with business goals.
- Manage and optimize SEO efforts to improve organic search rankings and drive traffic.
- Oversee social media management, including content creation, scheduling, and engagement across various platforms.
- Utilize analytics tools to track campaign performance, generate reports, and make data-driven decisions.
- Conduct research to identify trends, target audiences, and competitive landscape.
- Create engaging content for websites using WordPress, ensuring it is optimized for SEO.
- Collaborate with design teams to produce visually appealing materials using Adobe Creative Suite.
- Implement marketing automation tools to streamline processes and enhance customer engagement.
- Maintain up-to-date knowledge of digital marketing trends and best practices.
Experience
- Proven experience in digital marketing with a strong portfolio of successful campaigns.
- Proficiency in SEO strategies, social media management, and analytics tools.
- Familiarity with WordPress for website management and content updates.
- Experience using Adobe Creative Suite for graphic design tasks is preferred.
- Knowledge of CSS is a plus for making necessary adjustments on web platforms.
- Strong research skills to inform strategy development and execution.
- Excellent communication skills with the ability to work collaboratively across teams.
Join us in this exciting opportunity to shape our digital presence while driving growth through innovative marketing strategies!
Non-Discrimination Policy: Crowden admits students of every race, color, religion, sexual orientation, national and ethnic origin, or handicap to all the rights, privileges, programs and activities of the school. It does not discriminate on the basis of race, color, religion, sexual orientation, national or ethnic origin in administration of its educational policies, scholarship programs, athletic and other school administered programs.
Apply via really or by sending your cover letter and resume to DStair@crowden.org, using the subject line "Digital Marketing Manager". Applications missing a cover letter will not be considered.
Job Type: Full-time
Pay: $75,000.00 - $80,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Retirement plan
- Vision insurance
Schedule:
- Day shift
- Monday to Friday
- Weekends as needed
Ability to Commute:
- Berkeley, CA 94702 (Required)
Ability to Relocate:
- Berkeley, CA 94702: Relocate before starting work (Required)
Work Location: In person
Salary : $75,000 - $80,000