What are the responsibilities and job description for the Admissions Counselor position at Crown College?
The Admission Counselor works under the general direction of the Director of Traditional
Admissions and is primarily responsible for achieving enrollment goals for the school’s on-campus degree programs through recruiting, advising, and various enrollment management
activities with an emphasis on first-time freshmen and travel to fairs, churches, and high
schools. The Admissions Counselor is a professional role with significant autonomy and
responsibilities yet work closely with the enrollment team and individuals in other
departments to successfully meet individual and team goals.
SUPERVISION RECEIVED:
Works under the general supervision of the Director of Traditional Admissions
| Time Allocation | Primary/critical responsibilities |
| 60% | Student Recruiting: Serves as the primary Admissions representative to prospective students and their families and includes a focus on first-time freshman; maintains regular contact with prospective students through ongoing communication including face-to-face meetings, phone calls, campus visits, texting, email, written correspondence, and social media from the inquiry stage through enrollment; communicates an in-depth knowledge of the college’s mission, academic programs, admissions process, financial aid awareness, campus life, athletics, and other distinctions; functions as the primary liaison for the prospective student in connecting with key departments; provides a high level of customer service including timely response to any prospective student inquiries. |
| 20% | Process and Plan Development: Responsibilities include: development of recruiting strategy within areas of emphasis and timeline in conjunction with Director of Traditional Admissions; utilization of Salesforce, and overall admissions process; develop and report on student recruiting metrics on a weekly/monthly/annual basis; identifies, schedules, and visits high schools, college fairs, conventions, community colleges, churches, music festivals, etc. within an assigned geographic area recruiting prospective students for the college. Overnight recruitment travel will be required; develop an effective relationships with those who may influence youth about their college decision such as high school counselors, community college advisors and faculty, youth pastors, alumni, etc. Take leadership in the development of relationships with youth pastors and on-campus visit experiences. |
| 10% | Travel/Events: participate in on-campus visits and recruiting events, including overnight/weekend visits, facilities rentals (camps, tournaments, leagues, etc.); participate in off-campus recruiting events, including but not limited to C&MA student events (LIFE, District Conferences, NEXT, etc.), local college fairs, camps, recruiting events, church and school visits, etc. |
| 5% | Administrative: Responsibilities include: stay current and knowledgeable on the entire admissions process; utilizing Salesforce and logging all communication in the recruiting process; regular communication with Director of Traditional Admissions to provide updates on all areas of responsibility and progress; regular meetings with the admissions team to evaluate the status of prospective students and progress toward goals; produces requested reports as needed; participate in the development of admissions policies and procedures; assists in the training and management of student workers. |
| 5% | Miscellaneous: Perform all other duties as assigned |
REQUIRED ACKNOWLEDGEMENTS, SKILLS AND ABILITIES:
• A strong desire to promote Christ-centered higher education through servant leadership.
• Ability and desire to pursue and develop interpersonal relationships.
• Positive attitude and a willingness to go the “extra-mile”; works well in a team setting.
• An effective manager of projects; well-organized and detailed-oriented.
• Excellent written and verbal communication skills.
• A coachable and teachable problem solver that is able to deal with a variety of situations
and personalities.
• Proven track record of creativity and resourcefulness.
• Demonstrated ability to take initiative, exercise independent judgment, prioritize work
and manage time effectively in a fast-paced environment with minimal supervision.
• A high level of personal integrity and professionalism, including the ability to work
with confidential information.
• Proficient with Microsoft Office business software (Outlook, Word, Excel,
PowerPoint), comfortable with technology and software.
• Be in agreement with the Crown College Statement of Faith and Community Covenant.
MINIMUM QUALIFICATIONS:
• Bachelor’s degree
• Must possess a valid Minnesota Class D driver's license or equivalent out-of-state
license.
• Minimum of two years of increased responsibility and success in higher education
especially in recruitment, admissions and marketing.
PREFERRED QUALIFICATIONS:
• Crown College alum
• Previous admissions, marketing or sales-related experience
• Experience working with Salesforce or a similar CRM/database
• Understanding of higher education, specifically in the faith-based realm
EQUIPMENT/JOB LOCATION: Works from an office at Crown College. Equipment used
includes, but is not limited to, personal computer and required programs, telephone, printer,
calculator, copy machines, and other equipment as the position requires.
PHYSICAL DEMANDS:
The physical demands described herein are representative of those that must be met by an
employee to successfully perform the essential functions of this job. Reasonable
accommodations may be made to enable individuals with disabilities to perform the essential
functions.
• Sit for extended periods of time.
• Use the telephone and computer for extended periods of time.
• To have hand and arm (or equivalent) dexterity adequate to allow for extensive use of
a keyboard for data entry.
• To talk and hear with enough proficiency to allow for communicating with co-workers
and applicants by phone or in person.
• To have adequate vision to accommodate frequent viewing of computer screens.
• The employee must frequently lift and/ or move up to ten (10) pounds and infrequently
lift or move up to 25 pounds.
• The noise level is usually moderate.
NON-DISCRIMINATION POLICY:
Crown College will not discriminate against or harass any employee or applicant for
employment because of race, color, national origin, sex, disability, age, marital status, or status
with regard to public assistance.
(The examples given above are intended only as illustrations of various types of work
performed and are not necessarily all-inclusive. This position description is subject to change
as the needs of the employer and requirements of the position change. Crown College reserves
the right to change and/or eliminate any and all job duties as necessary.)
