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Regional Sales Manager (West Coast)

Crown Verity
Los Angeles, CA Full Time
POSTED ON 3/1/2025
AVAILABLE BEFORE 4/24/2025
Salary: $75,000 - $125,000 Annually

You will be an IMPACT player on our team!

With a strong passion for Customer Success, you will invest your time as an integral part our Commercial Sales team. We are looking for an energetic, passionate, and driven person who has a desire to be part of a growing and fast-moving company. You will be an ambassador of Crown Verity; an educator, who loves making customers happy by making them successful.

Who you are:

Your customer obsessed! Your enthusiasm is contagious. You strive for the best customer experience. Youre driven to find solutions to problems. You go the extra mile to exceed customers expectations. You get things done the right way. You represent our brand with passion and pride. You are a team player. You see the best in others and bring your skills to the table with enthusiasm and a genuine need to make the team better. Youre tenacious and you make work fun for those working around you. You are driven to sell and have a competitive spirit that demands the highest sales numbers in the business.

Keys to Success in this role

  • Be active and visible to your assigned partner accounts, with demonstrated annual sales growth.
  • Ability to strategize a plan that includes goal setting, revenue allocation and quantitative analysis.
  • Understand, decipher and be accountable to our key metrics and on-going business goals.
  • Embrace the Crown Verity customer experience by being an expert in every facet of our business and products.
  • Create a trust with our customers so that they are comfortable to engage on all enquiries.
  • Ability to work independently in your territory with remote leadership.
  • Be Commercial and Foodservice industry savvy, knowledgeable and respected.
  • Understand Commercial industry trends to successfully navigate business strategy.
  • Can be successful working remotely and able to travel easily within your territory.

Practically speaking, heres what the Regional Commercial Sales Representative does:

Own the Commercial Sales activities for your assigned geographic territory, aligning with Crown Veritys business strategy. You will manage all Commercial Sales (revenue) by managing the success of our Manufacturing Sales Rep (MSP) partners and Dealer network. Success will come from ensuring a clear understanding, commitment, and achievement of all sales targets.

You will own the Commercial sales activities by:

  • Understanding the business plan, from MSP ownership to Dealer rollout to end user demand.
  • Rolling out sales targets with assigned MSP network, with continuous review and commitment to the plan.
  • Strategically implementing Dealer programs, with a training toolkit and customized approach to success.
  • Develop new business by utilizing market intelligence, lead generation and providing support for your network.
  • Participate in partner, industry, and end user events, such as tradeshows, launches and conferences.
  • Working closely with your internal support team to provide the highest level of customer support.
  • Build a communication channel that can be reached quickly, effectively, and proactively.
  • Manage the day-to-day operation for all assigned sales accounts, including, but not limited to:
    • In store representation and brand integrity
    • Merchandising and in store communication tool owner
    • In store training, for new and existing dealer representatives
    • Lead new product and promotional introduction
    • Promotional calendar administration and execution
    • Quotations, lead support and end user responsiveness
  • Plan a detailed schedule to achieve all items listed above!

An A player will come equipped with:

Attention to Detail:

In all parts of this role, a high attention to detail is necessary. With constant customer communication, we need someone who takes pride in the details and can listen to the customer. Our customers depend on the support and information they receive on our products and solutions, if incorrect, they fail, and we lose. The details create the win-wins!

Communication Skills:

We need someone who is people centric and comfortable to pick up the phone, email with customers, and chat face to face. A successful balance comes from someone who can execute an efficient but detailed approach to communication. Its not always sunshine and rainbows, so we need someone who can respond quickly, intelligently, and when the answer is not always fun.

Time Management and Prioritizing:

We do a lot of juggling and priorities change depending on the time of year we are in. We need someone who is comfortable working with tight deadlines and whose time management experience can deal with multiple priorities, including the collaboration with fellow departments and teammates.

Autonomy and Self-motivation:

Sometimes there will be little to no instruction, just an end goal. You put the customer first and focus on sales goals to be successful. We need someone who thrives in this environment and does not need handholding to get the job done.

Flexibility and Balance:

There's a lot to get done, it's not a traditional 9-5 job. We are a work hard, play hard organization, one that expects nothing to be left outstanding. We want someone who has a strong sense of accountability and ownership that drives them to ensure all work is completebut knows how to balance their homelife and never misses their favorite hobby or childs soccer game.

Problem Solving:

Theres always something that could go wrong, but you are a solver. You look to find the people that will help. You dont get lost down a rabbit hole. You are good at raising your hand and asking for help, but you also have the skills to know when to solve and when to collaborate.

Small Company Big Impact:

You thrive in a small company atmosphere, are driven by making an impact and being a part of a transformation process. You know that each person has an important role in the success of our business. You are ok to roll up your sleeves if you need to and can also put your head down to make the magic happen.

A Customer Obsessed approach:

In every partnership, both internally and externally, you approach it with a high level of customer passion. You are not satisfied until you have exceeded your customers expectations. You value your fellow team members for their skills they bring to the table and enhance the team with your own.

Driven to Grow:

Both personally and professionally, you are not afraid of change and have a need to continue your growth. This transcends into a passion to see our organization grow with you.You take challenges as opportunities and you are a forward moving person. You know together we are better.


remote work

Salary : $75,000 - $125,000

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