What are the responsibilities and job description for the VP of Operations position at Crunch Fitness?
Job Summary
The VP of Operations (VPO) is responsible for ensuring that each club exemplifies the company's culture and values, achieves the desired financial results, and for the flawless execution of company sales programs in place for each club location. The VPO will also be held accountable for ensuring the following :
The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.
The VPO will achieve and exceed the Company's sales plans and KPI's (Key Performance Indicators).
The VPO is responsible for planning and implementing sales, both short and long range, targeted toward existing and new markets.
Essential Job Responsibilities
Drive the achievement of financial results, ensure profitability, and the highest level of performance for each club.
Achieves satisfactory profit / loss ratio and market share in relation to preset standards and industry and economic trends.
Develop and manage sales operating budgets.
Ensure that each club has the appropriate key performance indicators in place to accurately predict the achievement of the expected and actual financial performance for each club.
Work with Marketing in order to develop measurable and specific sales and marketing efforts on a consistent basis.
Work with all General and Fitness Managers to ensure club profitability.
Manage, hire, and train GM's and FM's.
Evaluate club performance in sales and KPI's by ensuring that each General Manager completes and reviews weekly productivity reports.
Provide additional coaching when needed to meet these goals and address unsatisfactory performance promptly and appropriately.
Review and analyze sales performances against programs, quotes and plans to determine effectiveness.
Model and manage effective supervision to drive sales by consistently delivering exceptional customer service and ensure each club is immaculate and staffed appropriately.
Analyze and monitor the sales and expense figures for each club location, provide feedback and make recommendations for improvement in order to ensure that club profitability is maximized.
Develop and implement sales training for all levels, including all new hires and continuing education for employees of all positions- Management, Front desk and Personal Trainers.
Provide recommendations to management for existing and new growth opportunities and market insights.
Partner with management to influence future divisional growth strategies.
Create member feedback tools and develop action plans for improvement.
Understand the competitive health club industry landscape within the Districts and communicate opportunities.
Monitor competitor products, sales and marketing activities.
Benefits
We offer a very competitive salary and benefits package.
Company Information
Crunch is a health club chain that leads the industry in fusing fitness and entertainment. Since opening our doors in 1989, our mission has been to make working out a good time. Today, we are renowned for creating one-of-a-kind group fitness classes and unique programming for our wildly diverse members.
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