What are the responsibilities and job description for the LMCUR Marketing Specialist position at CU Solutions Group?

Job Type

Full-time

Description

LMCUR= Love My Credit Union Rewards

This is a remote position open to applicants in FL, IL, KS, MI, OH, PA, TX, UT, & WI only.

THE OPPORTUNITY

The LMCUR Marketing Specialist develops and executes strategies to promote rewards-based programs for clients. This role creates B2B (business-to-business) and B2C (business-to-consumer) marketing materials, driving customer engagement and adoption. Working with cross-functional teams, the specialist designs impactful campaigns and assets across multiple channels, ensuring alignment with division goals and client needs.

THE WORK ITSELF

Develop and implement marketing strategies to promote rewards-based programs across B2B and B2C audiences.
Create and execute digital and traditional marketing materials including email templates, social media content, digital ads, and print materials.
Maintain the LMCUR web site, ensuring proper messaging, links, and optimal user experience.
Develop and execute monthly LMCUR B2B newsletter.
Collaborate with teams and external partners to develop compelling content and sales collateral.
Analyze market trends, customer feedback, and competitive activities to enhance marketing efforts.
Maintain a marketing content calendar, ensuring timely campaign execution.
Manage relationships with external vendors for marketing, production and distribution.
Track and report on campaign performance, offering insights for optimization.
Stay current on marketing best practices and trends to improve program success.

THE SKILLS YOU BRING

Bachelor's degree preferred in Marketing, Communications, or a related field or related experience.

3 years of experience in marketing, with a focus on rewards or loyalty programs (preferred).

Experience in creating marketing campaigns for both B2B and B2C markets.

Proficiency in marketing automation tools, customer relationship management (CRM) systems, and analytics platforms.

Experience in project management and vendor coordination.

Familiarity with Adobe Creative Suite and content management systems preferred.

Strong communication skills, both written and verbal, for diverse audiences.

Excellent project management abilities, handling multiple projects simultaneously.

Proficiency in digital marketing, including search engine optimization (SEO), search engine marketing (SEM), email, and social media.

Ability to create persuasive marketing materials for B2B and B2C use.

Strong analytical skills with a focus on data-driven marketing improvements.

Collaborative, team-oriented approach with cross-functional teams.

Attention to detail and excellent organizational skills.

Creative thinking and adaptability to changing marketing trends.

THE PERKS WE OFFER

Competitive Pay : We know your value and we're not afraid to pay for it! We offer a competitive total compensation plan including annual bonuses and a 5% contribution to your 401k.

Time Off : Besides our competitive paid time off package, team members receive paid holidays and time off to volunteer for causes that are important to them.

Benefits : We offer a comprehensive benefits package, including all the necessities such as medical, dental, and vision. Don't need health insurance? No problem! An opt-out credit will be provided to you for waiving coverage.

Opportunity for you to make an impact on the people we serve! We're all about people helping people!

THE COMPANY ITSELF

CUSG is a leading provider of cutting-edge software and services in human resources, marketing, technology, and financial empowerment. Proudly serving thousands of clients across various industries, we focus on collaboration to deliver exceptional experiences and results.

We are an equal opportunity employer committed to diversity in the workplace. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or any other protected status. We welcome and encourage applications from all qualified individuals.

Apply for this job

Receive alerts for other LMCUR Marketing Specialist job openings

LMCUR Marketing Specialist

What are the responsibilities and job description for the LMCUR Marketing Specialist position at CU Solutions Group?

What is the career path for a LMCUR Marketing Specialist?

Job openings at CU Solutions Group

Not the job you're looking for? Here are some other LMCUR Marketing Specialist jobs in the Detroit, MI area that may be a better fit.

We don't have any other LMCUR Marketing Specialist jobs in the Detroit, MI area right now.

AI Assistant is available now!