Public Relations Account Executive

At Culver Public Relations, we strive to make sure our clients are well represented in every aspect of the media. We help our clients establish who they are, what they do and how they can help their customers. We are passionate about delivering results through careful attention to detail, meticulous organization and out of the box ideas. Our commitment to our clients is unparalleled.

We are currently seeking a full-time Account Executive to add to our team.

Candidates should have:

• Bachelor’s degree in Public Relations, Communications or related field
• 2-4 years of experience in public relations and marketing; agency experience preferred
• Excellent verbal and writing skills
• Strong storytelling and media relations expertise 
• Track record of success pitching media and earning impactful coverage for clients
• Strong interpersonal skills with the ability to listen and translate client needs to deliverable action items 
• Proficient knowledge of AP Style, strong editing skills, Google Suite softwares and basic graphics creation
• Strong work ethic, eager to learn, and a keen curiosity about our Client industries and news in general
• Seasoned writing skills; ability to write for mid-level management and audiences

Account Management and Project Delegation

• Oversee account coordination activities to ensure all account service communications are accurate and on time, including status reports, agendas and meeting notes
• Attend and participate in client meetings in person and over the phone 
• Participate in offering creative ideas and tactics to achieve goals and objectives
• Support Clients and the agency to ensure deadlines and urgent requests are met within or outside of designated work hours
• Keep current with client industry news; regularly recommending research-based media pitch and press release ideas
• Maintain a proficient knowledge of Dallas Fort-Worth and San Antonio media market including television stations, digital and print publications, radio, and social media influencers

Public Relations Account Tasks 

• Research and develop PR plans and strategies based on Client objectives
• Develop press releases, media advisories, narratives, newsletters, articles, press kits, award entries, social media content, blogs, and other written communication for Clients
• Develop and write pitch ideas to generate media coverage
• Pitch press releases and feature ideas by phone or email to national, regional and trade journalists, across print, broadcast and online, to gain media coverage of your Client
• Foster and maintain relationships with journalists
• Develop ideas for marketing activations based on Client objectives
• Ensure media lists are accurate, effective and continually updated
• Provide on-site support at Client events including grand openings, ribbon cuttings, holiday celebrations, municipal special events, menu tastings, etc.
• Oversee media interviews, develop message points and documents needed for successful interviews
• Client relations, including daily communication and weekly reports
• Complete other account services tasks, as assigned by senior leadership 

Agency Tasks 

• Research new industry trends and information to share with the agency team as professional development
• Participate in agency outings, team photo shoots and all around team activities 

Competitive salary commensurate with experience.

Culver Communications Group offers  a generous paid vacation policy, holiday schedule, hybrid work schedule, and medical/dental insurance.  

Please send your resume to social@CulverPR.com along with a sample of your writing.