What are the responsibilities and job description for the Marketing Manager - CRM position at Curaleaf?
At Curaleaf, we’re redefining the cannabis industry with a strong commitment to quality, expertise, and innovation. As a leading global cannabis provider, our brands—including Curaleaf, Select, and Grassroots—offer premium products and services in both medical and adult-use markets.
Join us at Curaleaf to be part of a high-growth, purpose-driven company that champions corporate social responsibility through our Rooted in Good initiative, supporting community outreach and positive change. Here, you’ll have the opportunity to make a meaningful impact, drive innovation, and help shape the future of cannabis.
Title: Marketing Manager, CRM
Location: Stamford, CT (On-Site)
Job Type: FT - Exempt
About the Role: The Marketing Manager for CRM will support the strategy, development, and execution of CRM programs across our portfolio of brands, driving traffic and sales at our retail stores and building awareness and demand for our brands and products. This role will have a voice in communication strategy and testing plans. The ideal candidate will have proven expertise in project management, with the ability to manage timelines, prioritize tasks, and push projects forward effectively. Strong organizational skills are essential, as this role requires balancing multiple projects and stakeholders while ensuring deadlines are consistently met.
What You’ll Do:
$90,000—$105,000 USD
What We Offer:
Curaleaf Awards and Achievements:
Instagram: @curaleaf.usa
Twitter: @Curaleaf_Inc
LinkedIn: Curaleaf LinkedIn
Curaleaf Holdings, Inc. (TSX: CURA) (OTCQX: CURLF) ("Curaleaf") is a leading international provider of consumer products in cannabis with a mission to enhance lives by cultivating, sharing, and celebrating the power of the plant. As a high-growth cannabis company known for quality, expertise and reliability, the Company, and its brands, including Curaleaf, Select, Grassroots, JAMS, Find and Zero Proof provide industry-leading service, product selection and accessibility across the medical and adult-use markets. Curaleaf International is the largest vertically integrated cannabis company in Europe with a unique supply and distribution network throughout the European market, bringing together pioneering science and research with cutting-edge cultivation, extraction, and production. Home | Curaleaf | Cannabis with Confidence
Our corporate Social Responsibility is Rooted in Good. We believe in taking corporate and social responsibility very seriously, from our educational outreach to national partnerships, state-wide initiatives, and local causes. Giving back to the communities where we operate is important to us and helps to change old attitudes by showing the positive impact of cannabis in creating jobs, changing lives, and helping local communities.
Our Vision: To be the world's leading cannabis company by consistently delivering superior products and services and driving the global acceptance of cannabis.
Our Values:
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Individuals adversely impacted by the war on drugs are encouraged to apply.
Current Curaleaf employees should use our internal job board to apply for current openings: https://app2.greenhouse.io/internal_job_board
Join us at Curaleaf to be part of a high-growth, purpose-driven company that champions corporate social responsibility through our Rooted in Good initiative, supporting community outreach and positive change. Here, you’ll have the opportunity to make a meaningful impact, drive innovation, and help shape the future of cannabis.
Title: Marketing Manager, CRM
Location: Stamford, CT (On-Site)
Job Type: FT - Exempt
About the Role: The Marketing Manager for CRM will support the strategy, development, and execution of CRM programs across our portfolio of brands, driving traffic and sales at our retail stores and building awareness and demand for our brands and products. This role will have a voice in communication strategy and testing plans. The ideal candidate will have proven expertise in project management, with the ability to manage timelines, prioritize tasks, and push projects forward effectively. Strong organizational skills are essential, as this role requires balancing multiple projects and stakeholders while ensuring deadlines are consistently met.
What You’ll Do:
- 5 Years experience in managing marketing campaigns, creative projects, or CRM initiatives is key for success in role
- Directly contributes to campaign effectiveness, customer engagement, revenue growth, and brand presence, supporting Curaleaf's expansion.
- Familiarity with platforms such as Braze, Dutchie 2.0, Sweed, SpringBig, Monday.com, and Smartsheet is critical, as these systems are integral to Curaleaf’s operations.
- Plays a crucial role in strengthening customer relationships and engagement through targeted marketing and CRM strategies.
- Strong ability to balance multiple projects and stakeholders while ensuring deadlines are met.
- Comfortable adapting to shifting priorities and changes in strategy.
$90,000—$105,000 USD
What We Offer:
- Career Growth Opportunities
- Competitive Pay and Benefits (Health, Dental Vision)
- Generous PTO and Parental Leave
- 401(K) Retirement Plan
- Life/AD&D Insurance, Short & Long-Term Disability
- Community Involvement Initiatives
- Employee Referral Bonuses and Product Discounts
Curaleaf Awards and Achievements:
- 2023 Ragan’s Top Places to Work
- 2022 TIME100 Most Influential Companies
- 2020 Cannabis Doing Good’s Good Neighbor Award
- 2020 Minorities for Medical Marijuana’s Diversity & Inclusion Award
Instagram: @curaleaf.usa
Twitter: @Curaleaf_Inc
LinkedIn: Curaleaf LinkedIn
Curaleaf Holdings, Inc. (TSX: CURA) (OTCQX: CURLF) ("Curaleaf") is a leading international provider of consumer products in cannabis with a mission to enhance lives by cultivating, sharing, and celebrating the power of the plant. As a high-growth cannabis company known for quality, expertise and reliability, the Company, and its brands, including Curaleaf, Select, Grassroots, JAMS, Find and Zero Proof provide industry-leading service, product selection and accessibility across the medical and adult-use markets. Curaleaf International is the largest vertically integrated cannabis company in Europe with a unique supply and distribution network throughout the European market, bringing together pioneering science and research with cutting-edge cultivation, extraction, and production. Home | Curaleaf | Cannabis with Confidence
Our corporate Social Responsibility is Rooted in Good. We believe in taking corporate and social responsibility very seriously, from our educational outreach to national partnerships, state-wide initiatives, and local causes. Giving back to the communities where we operate is important to us and helps to change old attitudes by showing the positive impact of cannabis in creating jobs, changing lives, and helping local communities.
Our Vision: To be the world's leading cannabis company by consistently delivering superior products and services and driving the global acceptance of cannabis.
Our Values:
- Lead and Inspire.
- Commit to Win.
- ONE Curaleaf.
- Driven to Deliver Excellence.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Individuals adversely impacted by the war on drugs are encouraged to apply.
Current Curaleaf employees should use our internal job board to apply for current openings: https://app2.greenhouse.io/internal_job_board
Salary : $90,000 - $105,000
