What are the responsibilities and job description for the Email Marketing Specialist position at Cypress HCM?
This is an exciting opportunity to join a growing global company in the cloud-based software industry. This is a hybrid position based in Draper, Utah.
Responsibilities :
- Develop and execute email marketing campaigns to increase engagement, retention, and revenue.
- Collaborate with other teams, such as the campaigns team, to come up with effective email marketing strategies that support business goals such as email campaigns and nurturing programs.
- Create visually appealing and engaging Marketo email templates using HTML and CSS.
- Work closely with the creative team to design and implement email templates that align with our brand voice and messaging.
- Manage email lists and segmentation to ensure that campaigns are targeted and personalized to the right audience.
- Monitor and report on email campaign performance metrics such as open rates, click-through rates, and conversion rates.
Requirements :
Preferred Skills :
Pay Rate : $45-$50 / hour
Salary : $45 - $50
