What are the responsibilities and job description for the Marketing Communications Specialist position at cytotronics?
At CytoTronics, we are transforming cell biology discovery with our high-throughput, semiconductor-based platforms. Our Pixel systems provide live cell insights with single-cell resolution across all cell types. By seamlessly integrating semiconductors with conventional microplates, Pixel unlocks multi-modal electrical, electrochemical, and electrophysiological capabilities, delivering an unprecedented scope of data collection and scale-up for cell biology research, drug development, and pharmaceutical manufacturing applications. Established as a spin-off from Harvard University in 2021, we are headquartered in Boston, Massachusetts. Learn more at www.cytotronics.com or follow us on LinkedIn.
The Role
We are looking for an experienced, self-motivated, high-energy professional to fill the role of Marketing Communications Specialist. The successful candidate will partner with marketing and product team members to develop memorable content, execute metric driven demand generation programs, and choreograph dynamic automated lead nurturing programs to build and engage our customer base.
This position will be located at the CytoTronics office (currently in 38 Wareham St Southend, moving to 12 Farnworth St Boston in March 2025) with 5 days/week in the office required.
Who You Are
- You have 2-4 years of product marketing experience under your belt within a fast-paced high-tech company.
- You drive quality lead generation using marketing automation (HubSpot preferred) to design, execute and monitor lead nurturing programs to qualify leads for sales team members.
- You know how to work with technical team members to create impactful content and use it to create compelling campaigns that deepen product awareness and stimulate new lead generation.
- You like to work with internal team members and vendors as needed to create memorable graphic, video and print assets for use in mixed media campaigns.
- You monitor campaign performance and adjust programs dynamically to achieve desired outcomes.
- You have some experience with event management.
- You have experience working with WordPress and are proficient in SEO, Google Ad trends and social media.
- You are comfortable working in a fast-paced environment and able to independently manage multiple projects towards ambitious deadlines.
Requirements
- Bachelor’s Degree or equivalent preferably in marketing, business, or advertising.
- Hands-on experience using marketing automation tools and CRMs for lead generation program design, implementation, and tracking.
- Experience collaborating with marketing, product, and sales teams to build effective prospect engagement programs.
- Excellent time management skills and the ability to prioritize workload effectively.
Benefit Offerings
- Health insurance including Medical (PPO), Dental, and Vision –100% paid by the company for employees and their families
- Basic Life/AD&D insurance for employees and their families
- 401k Retirement Savings Plan with employer matching
- Health Savings Account (HSA) and Flexible Spending Account (FSA) available
- Open Paid Time Off with no hard limits on vacation time
- 12 company paid holidays annually
- Mental health resources available (including counseling sessions and EAP)
- 12 weeks of fully paid parental leave
CytoTronics is an equal employment opportunity employer in Boston, United States. We offer competitive salary and equity compensation package. This role is full-time and out of our Boston South End office, with flexible in-person / work-from-home possibility. This role reports to the Director of Marketing.
