What are the responsibilities and job description for the Marketing Analytics Manager position at Dale Workforce Solutions?
Job Details
Job: Marketing Analytics Manager
Duration: 9 month contract, with potential for extensions
Location: on-site 2 days per week in Newark, NJ
ABOUT THIS ROLE You are an independent, analytical self-starter to take a leading role in supporting key decision-making by creating and communicating bespoke analyses which will inform how we shape and develop the customer experience, product, content offering, customer engagement and business results. You have sharp problem solving skills, comfortable with ambiguity and the ability to analyze data and draw conclusions are the keys to success for this position.
We are looking for a data-driven, detail-oriented Analytics professional. You will be responsible for supporting the growth plan and ongoing development of our retail business function.
As an Analytics Manager, you will...
- Work as a business partner with marketing and product teams in order to tackle business challenges, and track marketing and product performance with a data driven approach. The ability to scope a problem, formulate relevant questions, draw relevant data and provide insights from the data is critical for the role
- Conduct ad-hoc analysis followed by insightful interpretation of results and the formulation and communication of recommendations that drive action
- Leverage SQL, Tableau, and Excel to create and maintain scheduled and Adhoc reports
- Analyse data to identify business problems and lead deep dives to perform root cause analysis
- Maintain a deep understanding of business drivers and an innate grasp of business metric definitions, and pro-actively interact with business leaders to give context and support them in interpreting reporting data
- Identify opportunities for optimization and improvement in business processes and strategies through data analysis
- Develop compelling presentations and documents - and communicate them with impact
Basic qualifications
- Experience in the areas of Business Intelligence, Analytics or Consulting in an e-commerce environment or related field
- Experience with SQL including ability to independently extract data from databases
- Experience with Tableau as an analytics and metrics visualization tool
Preferred qualifications
- Comfortable in data-centric environments
- You enjoy working in a team of highly engaged individuals
- Strong bias for action, highly organized and ability to complete tasks and projects with little guidance and tight deadlines
- Excellent communication (verbal and written), interpersonal skills, and an ability to effectively communicate with both business leadership and technical teams