What are the responsibilities and job description for the Senior PR Account Manager position at Dalton?
The Senior Public Relations (PR) Account Manager is responsible for leading the creation and execution of public relations strategies for various clients as well as demonstrates proficiency in writing, researching, reporting, idea generation and pitching. The role involves a combination of strategic planning, media relations, client communication and project management.
What you’ll be doing in the role :
- Serve as account lead, providing overall strategy and account direction
- Identify and cultivate relationships with reporters, bloggers, and influencers in relevant markets and industries
- Draft and distribute press releases, pitch story ideas, and secure media interviews
- Plan and execute PR events, such as, product launches, press conferences, and media tours
- Write and edit press releases, articles, blog posts and social media content
- Address client inquiries and concerns promptly and keep your internal team informed
- Facilitate integration with other marketing disciplines within the agency
What you’ll bring to the role :
Agency Offerings :
It is the Agency’s policy not to discriminate against any applicant for employment, or any employee because of age, color, sex, disability, national origin, race, religion, veteran status or any other characteristic protected by law.