What are the responsibilities and job description for the Data-Driven Operations Specialist position at DC Trailers?
At Diamond C Trailers, we are dedicated to making a positive impact on our community through innovative data-driven strategies. We're seeking a skilled Sales and Marketing Operations Specialist to drive business growth and success by analyzing complex customer data and developing actionable insights.
This critical role involves bridging strategy with execution, managing day-to-day operations, and optimizing processes to improve decision-making. You will be the scorecard keeper for the EVP of Sales & Marketing, working closely with sales, marketing, and customer service teams to align business strategies with operational execution.
Your primary responsibilities include:
- Developing and leveraging advanced customer data and analytics to generate actionable insights that support sales, marketing, and customer service functions.
- In cooperation with function leaders, developing, implementing, and maintaining performance scorecards to track key metrics across sales, marketing, and customer service.
- Collaborating with Sales and Planning teams to create accurate demand forecasts using historical data, market trends, customer forecasting, and predictive models.
You will also oversee the use and continuous improvement of CRM systems, ensuring data integrity and usability for decision-making, and identify and implement process improvements to enhance operational efficiency in sales, marketing, and customer service and drive business growth.