Sales Manager

JOB DESCRIPTION

The Sales Manager executes the sales strategy of the hotel, as defined by the Director of Sales & Marketing, to ensure that occupancy, average daily rate and market share goals are achieved. This includes creating and implementing specific account and/or territory-based sales strategies and tactical plans. This role will work directly with the DOSM to identify specific strategies and tactics to drive

revenue according to the hotel’s seasonal demand. Pro-actively manage all aspects of the sales cycle with prospects: relationship development, tradeshow attendance, outside sales calls, sales presentations, site inspections, proposal generation, and contract negotiations.

DUTIES AND RESPONSIBILITIES:

• Solicit new group sales accounts, maintain existing accounts, and implement sales strategies to achieve revenue goals and maximize profits for the hotel while maintaining guest satisfaction. Prospecting is a requirement as well as the ability and the competency to seek and close new and repeat business.
• Achieve budgeted revenues and personal/team sales goals and maximize profitability within all areas of responsibility. Produce regular reports and sales forecasts.
• Create and implement hotel-level tactical sales plans that drive measurable incremental occupancy, increase average rates, increase business volume during off-peak periods. Deliver sales activities/performance to ensure actual sales exceed the established revenue plan.
• Analyze current/potential market and sales trends and coordinate all activities to maintain and increase revenue and market share through added business volume and increased rate.
• Ability to adjust to current market conditions to stay nimble and react advantageously to competitors.
• Attention to detail.
• Able to negotiate, organize, delegate & work under pressure
• Ability to travel as needed to prospect and secure business for the hotel. Extensive travel to promote the hotel is required.
• Ability to work flexible hours and weekends as needed to work with clients and events
• Knowledge and professional use of social media as a tool to support business development
• Able to work effectively under pressure and handle several projects/deadlines
• Able to multitask and prioritize workload and projects simultaneously and efficiently
• Deliver on the promise of luxury hotel service in all interactions with guests and clients. Manage according to Delamar standards and instill a passion for customer service in all associates of the hotel.

QUALIFICATIONS AND REQUIREMENTS:

• University or college degree equivalent. Bachelor's degree in Business Administration, Marketing, Hotel & Restaurant Management, or related major or professional area
• Computer skills and knowledge of industry-focused systems such as OPERA, SalesForce & Delphi including proficiency in Microsoft Office
• Minimum 2 years hotel sales experience
• Commitment to delivering a high level of customer service
• Strong leadership skills, positive attitude, and good oral and written communication skills
• Strong analytical skills to understand key business indicators and competitive trends and develop creative approaches to these challenges
• Ability to handle multiple tasks with excellent organizational skills
• Knowledge of the local market and industry trends, competitors, and leading Customer strategies
• Excellent selling skills
• Ability to meet deadlines, work under pressure, and independently
• Must be able to work evenings and weekends as needed
• Positive, enthusiastic approach with a team mentality
• Experience in luxury and boutique hotel brands is a plus
• Self-motivating mindset

Job Type: Full-time

Pay: From $65,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• Weekends as needed

License/Certification:

• Driver's License (Required)

Work Location: Hybrid remote in Traverse City, MI 49686

Salary : $65,000