What are the responsibilities and job description for the Graphic Designer position at Delaware State University?

Location : 1200 N Dupont Highway, Dover

Job Type : Professional

Job Number : 2025-00254

Division : Institutional Advancement

Opening Date : 03 / 03 / 2025

General Description of the Position

The Graphic Designer conceptualizes and develops compelling visual elements for print, multimedia, social media and web-based communications. The Graphic Designer plays a key role in representing Delaware State University aesthetically to build the overall strength and consistency of the University brand.

The Graphic Designer is responsible for the creative process of key strategic materials, including ideation, presentation, and execution, as well as the creative quality and cost efficiency of said projects. The position reports to the Sr. Associate Vice President of Marketing and Communications.

Essential Functions & Required Knowledge, Skills and Abilities

Essential Functions

The following are the functions essential to performing this job.

Serves as the creative force for the University's imaging, collaborating with colleagues on visual issues to keep to the highest standard; enforces consistent brand use across the University.
Develops distinguished graphic design materials for a complex and changing list of populations with varying demographics.
Continually brings out the best in the marketing and communications team by providing strong design inspiration and direction; sets the same standards and expectations in collaboration with colleagues, freelancers and vendors internally and externally to ensure exceptional portrayal of DSU as it advances its strategic goals.
Oversees the day-to-day design project flow, ensuring deadlines are met.
Guides and motivates others involved in creative design and marketing projects.
Creates innovative designs, drafts, presentations or products aimed at elevating the brand and image of DSU.
Maintains electronic files of DSU and other appropriately licensed photography and artwork.
Ensures design quality for DSU's major and strategic communication tools.
Assists in coordinating production and timelines.
Drives constant improvement in DSU's creative quality and capabilities.
Reviews key projects of the University to ensure the quality of the creative and its compliance with the brand.

Other Functions

Individuals in this job may be assigned one or more of the following tasks on a rotating or as-needed basis.

Works collaboratively with others in the development of strategies and creative products that will build the DSU brand and also garner revenue (development).

Assists and may at times lead creative design projects as requested.

Supervises student or graduate workers assisting with design projects.

Serves as a key participant of the Marketing and Communications team, conceptualizing and designing the marketing material for events and ceremonies and web services.

Assists in tracking and measuring outputs and returns on investments.

Assists in updating and enforcing DSU's overarching graphic design standards.

Keeps up with trends and innovations in the field.

Performs other related duties as assigned by the Associate Vice President of Marketing and Communications and Design Manager.

Required Knowledge, Skills, and Abilities

The individual in this job must possess these skills and abilities or be able to explain and demonstrate that he / she can perform the essential functions of the job, with or without reasonable accommodation, using some other combination of skills and abilities.

Is a strong, efficient and timely communicator both verbally and in writing.

Has the proven ability to be creative and innovative.

Is a strong conceptual thinker who can distill complexity into clarity.

Can demonstrate the ability to produce high-caliber creative materials.

Has strong attention to detail.

Knows print production; can develop bid specifications, analyze costs, and communicate with vendors as needed.

Can multi-task and work successfully in a multifaceted working environment.

Possesses technical knowledge of the design process.

Able to work independently and as a productive member of a team.

Communicates well, particularly in using social media.

Is flexible and dependable.

Consistently produces quality projects.

Resolves issues in a timely manner.

Can work weekends or evenings if project requires.

Has superior knowledge of social media and its application to higher education marketing.

Knows and uses Adobe Creative Suite and Microsoft Office, among other software and technologies, to produce artwork.

Understands social platforms' design requirements and specifications.

Qualification Standards

Education : Bachelor's degree preferred; college credit hours must be documented.

Successful experience : 3 years minimum work experience involving developing and producing progressively higher quality graphics communications. Must be able to show a proficient understanding of graphic software and be able to demonstrate successful experience in independently developing and managing project timelines to successful completion. A portfolio of original work is a must.

Other preferences : Working in a higher education environment is a plus.

Knowledge of higher education audiences and proven ability to communicate successfully to targeted audiences therein a plus.

Experience with branding campaigns a plus.

Performance Standards & EEO Statement

The criteria for evaluation in this position include, but are not limited to, the following :

Demonstrate knowledge of the DSU Fundamentals

Successful performance within the job requirements outlined.

EEO Statement

Delaware State University is an equal opportunity employer committed to fostering a diverse and inclusive academic global community. The University is dedicated to enhancing diversity and inclusion in all aspects of recruitment and employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, gender expression, national origin, ancestry, citizenship status, physical disability, mental disability, medical condition, military and veteran status, marital status, pregnancy, genetic information, or any other characteristic protected by state or federal law. The University is committed to achieving a diverse faculty and staff and encourages members of underrepresented groups to apply.

Equal opportunity employer / program'' and "auxiliary aids and services are available upon request to individuals with disabilities''.

We offer a complete benefits package to full-time employees including health care, dental, vision, retirement, deferred compensation plans, flexible spending accounts, life insurance, long-term disability, holidays, vacation, and sick leave.

To learn more details, visit the and the

Apply for this job

Receive alerts for other Graphic Designer job openings

Graphic Designer

What are the responsibilities and job description for the Graphic Designer position at Delaware State University?

What is the career path for a Graphic Designer?

Job openings at Delaware State University

Not the job you're looking for? Here are some other Graphic Designer jobs in the Dover, DE area that may be a better fit.

We don't have any other Graphic Designer jobs in the Dover, DE area right now.

AI Assistant is available now!