Marketing Execution Lead - Credit Cards/Travel/Royalty

Currently, we are looking for talented resources for one of our listed clients. If interested please reply to me with your updated resume or feel free to reach out to me for more details at

Hybrid - 3 Days onsite and 2 days work from home

Job Description:

• Must have project mgmt exp
• Must have marketing delivery background
• As Execution Lead you will be responsible for the execution and management of TY Marketing and Travel multi-channel marketing campaigns targeting all Client Cardmembers that have access to both the ThankYou loyalty program and the Client Travel site where customers can redeem and earn points (where eligible).
• In this role, you will be focused on executing the creative and contact strategy for TY Marketing and Client Travel campaigns across all marketing channels.
• You will partner with a variety of cross-functional stakeholders and business areas to coordinate the end-to-end implementation of campaigns.
• You will also own the requirements, timelines, deliverables, approvals, issue management, and control systems for campaigns.

Core Responsibilities

• Serving as the marketing execution leader driving best-in-class customer experiences, the following responsibilities are key to the role:
• Support internal agency briefing and creative development working with Campaign Strategy Lead
• Partnering with internal teams on implementation of marketing creative and capabilities including personalization and integration across marketing channels and UAT prior to launch
• Managing campaigns (digital and print, awareness and targeted) to ensure initiatives are on-strategy, on time and in budget
• Updating campaign progress and capturing records within Client's marketing workflow tool to maintain Client's high controls standard
• Partnering with Digital/Mobile and Strategy leads to obtain results learning and support optimization plans
• Ensuring strong focuses on end-to-end customer experience and controls, delivering exceptional customer experience overall, while also ensuring all the details of the experience are flawlessly executed to Client's rigorous controls standard

Working across multi-functional teams, such as:

• Product and Marketing Strategy team
• Agencies for creative development and execution
• Marketing Information Management and channel teams to influence and coordinate targeting
• Analytics team to track and support the reporting of campaign results and campaign optimization recommendations
• Legal and Compliance for approval of all marketing content

Qualifications

• Proven track record in direct or digital marketing with 5-10 years of experience required
• Experience with marketing project and program management
• Experience working in a fast-paced environment, with strong skills in multi-tasking and prioritization
• High energy, solutions oriented individual with the ability to manage multiple initiatives simultaneously, working well under pressure with tight deadlines
• Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities
• Creativity and innovation with a focus on constant improvement
• Excellent written and oral communication skills
• Highly proficient with Excel and PowerPoint presentation
• Specific experience in financial services including debit or credit marketing and/or agency-side experience is a plus

About us:

At our organization, we take our mission and values to heart! We are on a mission to offer more and better jobs all over the world! Our goal is to care for you while you care for our clients and get you paid the highest pay possible. All our associates working with us are expected to embrace our RACE values: R - Results Matter, A- Approachable, C - Care, and E - Emergency i.e. work with a sense of urgency.

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