What are the responsibilities and job description for the Inside Sales Account Executive position at Detroit Lions?
ABOUT US:
The Lions, much like the city and community they represent, are built on a blue-collar work ethic that values hustle and conviction.
Ford Field, the home of the Lions since 2002 in the heart of Detroit, is part of a vibrant sports and entertainment district featuring all four major professional sports franchises. Ford Field is also home to a dedicated and passionate multi-generational fan base reflective of the innovation, creativity and drive synonymous with Detroit.
Under the leadership of Sheila Hamp, the great granddaughter of Henry Ford, the Lions have ushered in an era of rebirth focused on creating an inclusive and equitable experience for employees, partners and fans. Building off the rich and diverse history of the city, the Lions embrace transparency and value contribution from all areas of the organization. We believe in the power of a pride, and acknowledge winning together takes understanding, acceptance, and teamwork. We believe in our “we” culture and are committed to building a new tradition that Detroit and Michigan can be proud of.
One Pride. For All.
Become a part of the Detroit Lions Inside Sales Program, a comprehensive, year-long experience crafted to jumpstart your career in sports sales. This position provides paid training, hands-on experience, and direct exposure to Detroit Lions leadership, offering an excellent foundation for ambitious individuals seeking growth within the organization. Starting in May 2025, this program is designed to develop high-potential talent in the sports industry, with the opportunity for continued advancement with the team after the year, based on the achievement of program and performance milestones.
The Inside Sales Account Executive will play a key role in driving the growth of the Detroit Lions’ ticketing portfolio, focused on acquiring new consumer and corporate accounts for various ticket products. This role involves selling and servicing Detroit Lions ticket packages—including season tickets, group tickets, and premium seating.
ESSENTIAL FUNCTIONS:
The Inside Sales Account Executive will manage daily responsibilities, including but not limited to:
- Conducting a minimum of 60 outbound calls and achieving 100 touchpoints daily (via calls, emails, texts, stadium appointments) to foster sales pipeline growth.
- Selling Detroit Lions ticket products, including Lions Loyal Memberships, group tickets, suites, and premium seating, with a focus on converting leads to sales.
- Engaging in prospecting efforts to attract general consumers and small to mid-sized businesses, emphasizing relationship-building and a consultative sales approach.
- Servicing Lions Loyal Member accounts, ensuring high levels of customer satisfaction through personalized outreach, account renewals, retention strategies, and upselling opportunities.
- Assisting the Premium Services team by contributing to strategic projects and supporting premium account initiatives.
- Managing inbound client inquiries and addressing issues efficiently while providing excellent service, upsell, and cross-sell options.
- Executing cold calling, face-to-face appointments, networking, and responding to inbound leads to build and maintain a robust sales funnel.
- Owning the sales cycle end-to-end, from lead generation through to close, to meet or exceed weekly, monthly, and annual revenue targets.
- Participating in non-game day sales events, open houses, training camp, off-site meetings, and other Lions events to expand client engagement.
- Building long-lasting client relationships that drive referrals and lead to further sales opportunities.
NON-ESSENTIAL FUNCTIONS:
- Driving Lions Loyal Member waitlist deposits while leveraging flexibility to sell across the Lions product menu.
- Developing expertise in prospecting techniques and closing consumer accounts efficiently.
- Maintaining strong client and team relationships, prioritizing professional and courteous communication.
- Scheduling meetings, conducting client presentations, and presenting tailored recommendations.
- Identifying and anticipating client needs to develop effective sales strategies and solutions.
- Utilizing Salesforce CRM, Archtics ticketing software, and other sales tools to track and manage client interactions.
- Setting personal and professional goals that align with team and organizational objectives, continuously building sales knowledge and understanding of the local market.
- Demonstrating strong communication skills, including active listening, clear speaking, and confident group presentations.
- Solving challenges with resourcefulness and creativity to meet team goals.
- Collaborating effectively with colleagues and supervisors in a fast-paced environment and exercising sound judgment when making decisions.
- Committing to a flexible work schedule, including evenings, weekends, and holidays as required.
- Will accept other responsibilities and duties required by the supervisor consistent with the objectives and essential functions of the position.
QUALIFICATIONS/REQUIREMENTS:
- Bachelor’s Degree in Business, Communications, Sports Management or related field preferred
- Minimum of 6 months professional work experience/internship required, preferably with a professional sports team, college, or entertainment venue
- Prior direct phone sales or customer service experience
- Passion for growing a career in sports sales
- Consistently demonstrate ability to be a big picture thinker, agile, development focused, inspiring, and humble
- Proficient computer skills including experience with MS Office products, including but not limited to, Word, Excel and Outlook and the ability to learn new programs
- Strength in time management, administrative ability, organization, and customer service skills
- Ability to communicate effectively with the public in a professional manner
- Must possess a professional attitude and demeanor
- Knowledge of sales techniques, negotiation and closing skills preferred
- Knowledge of Salesforce CRM and Archtics ticketing platform preferred, but not required
- Will adjust schedule as needed to meet goals and time constraints, including working nights, weekends, and holidays as football schedule directs
- A valid Driver’s License and a good driving record
TO APPLY:
To apply, please submit a copy of your resume along with a cover letter detailing your interest and related experience to the position.
Due to the high volume or resumes received, we regret that we are unable to update candidates on the status of their application. Those selected for further consideration will be contacted. Please no phone calls or emails.