What are the responsibilities and job description for the Director of Sales & Marketing position at DHS Brand?
Join Our Vibrant Team at the Newly Renovated Hilton Garden Inn in the Heart of Old Town Alexandria!
Are you ready to be a part of a welcoming, dynamic team that celebrates both exceptional service and personal growth? At our newly renovated Hilton Garden Inn property, we offer more than just a job – we offer a chance to grow, thrive, and shine in the heart of one of the most charming areas of Old Town Alexandria. Just steps from the King Street Metro, our team delivers bright-hearted hospitality with a personal touch that makes every guest feel special.
At our hotel, service is not just a job – it’s a passion! Our dedicated team regularly exceeds expectations, and we pride ourselves on fostering an environment where kindness, collaboration, and empowerment are at the core of our culture. We believe in developing our team members, with many of our supervisors starting in entry-level roles then promoted from within. Whether you're looking to grow within our hotel or take your career in hospitality to the next level, Donohoe Hospitality Services provides the opportunity to expand your career and develop your skills in a fast-paced and supportive environment.
SALES DIRECTOR / DIRECTOR OF MARKETING
Position Summary
Responsible for the daily operation of the Sales Department.
Essential Functions
- Responsible for leading & driving top line revenue for sales segments to include group, business transient, and banquet & catering.
- Analyze and react to market trends, market share & the competitive hotel environment.
- Work closely with revenue management to develop strategies to maximize revenue and grow market share.
- Develop and implement action plans designed to achieve the desired positioning of the hotel, as well as manage the sales & marketing budget that supports all initiatives.
- Lead hiring, training, development, and management of the sales team.
- Act as the hotel's voice of the customer and communicate key issues/concerns at all levels of the organization.
- Maintain effective communication with other department heads, home office, and brand representatives.
- Fluent in reading/analyzing Smith Travel Research data, financial P&L, TravelClick, mix of sales, forecasting, group pace/position & a wide array of traditional hotel reporting.
- Conduct comprehensive competitive set reviews, SWOT analysis & stay updated on new supply.
- Understand source of business & ability to develop a plan to penetrate the primary markets.
- Develop/implement key segment strategies & manage key accounts (both existing & target accounts).
- Develop sales goals designed to achieve budget & market share targets.
- Manage the PMS and sales systems according to DHS’s guidelines.
- Manage sales activity & travel schedule.
- Work daily with sales staff to review status of business, schedules, priority assignments, and all information pertinent to the department operation.
- Establish annual room and B&C revenue budget and sales and marketing plan with the GM and other departments heads.
- Train sales staff and operations staff on new brand, marketing, or advertising promotions.
- Coordinates and maintains effective communication with other departments heads to ensure the hotel maintains excellent guest service and to promote the hotel.
- Adhere to all guidelines, procedures, and policies established by the hotel and DHS, including but not limited to, those contained in the employee handbook.
Education and Experience
-Previous Hotel Sales Experience.
-Previous Supervisory Experience.
Skills and Abilities
-Excellent oral and written communication skills.
-Strong organizational skills.
-Excellent listening skills.
Benefits and Perks
Donohoe Hospitality Services is pleased to offer employees a comprehensive Benefits Package that includes health, dental, and vision insurance, leaves of absences, retirement plans, paid time off, hotel room discounts. and MORE! Through this selection of benefits and perks, we strive to provide employees with options that will enhance their quality of life in and out of work. *minimum 32 hours/week to qualify
We also offer daily pay access where you can receive your earnings on the same day you work, empowering you to manage your finances easily and confidently.
If you're ready to bring your energy and skills to a team dedicated to delivering exceptional guest experiences, we want to hear from you! Apply today and be a key player in creating memorable moments for our guests.