Demo

Dickies: Digital Content Manager

Dickies®
Costa Mesa, CA Full Time
POSTED ON 3/25/2025
AVAILABLE BEFORE 4/23/2025
For over a century, Dickies has been worn by those forging their own path to shape the world we live in. We celebrate the can-do spirit of tradespeople, skaters, and doers who continue to put their trust in us. And we’re ready for the next 100 years of rolling up our sleeves alongside them, creating styles that work as hard as they do.

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team dedicated to those people that work hard and play harder, Dickies just may be the place for you.

To learn more about our values and our culture, visit Dickies Careers or www.dickies.com.

Digital Content Manager

What will you do?

A day in the life of a Digital Content Manager at Dickies looks a little like this.

Reporting in the Sr. Manager, Digital Content and Experience, the Digital Content Manager will have responsibility for ensuring Dickies delivers elevated digital brand and digital product content to our owned and strategic retail partner channels, optimizing and using the Product Information Management (PIM) tool as the primary delivery platform. This role will work closely with the Strategic Accounts Marketing Director to execute against digital strategy, working with cross-functional teams to integrate processes, organize and deliver seasonal content to positively impact the brand’s ecommerce performance.  

Let’s break down that day-in-the-life a bit more.

  • Acts as centralized hub of organization for ecommerce and digital content for owned and wholesale retail channels, coordinating with internal/contract creative resources to organize and upload digital brand and product content into the system.
  • Manage system data integrity, ensuring imagery, copy and other digital content is accurate, organized and delivered on time. Assessed complex circumstances for content needs and suggests innovative approaches. 
  • As digital content needs evolve, evaluate and make recommendations for integrations, customizations and improvements to PIM, working with necessary stakeholders to execute changes. 
  • Participates in internal cross-functional and external account meetings to understand content needs. 
  • Coordinates with members of Strategic Accounts marketing team to ensure omnichannel approach to content. 
  • Conduct periodic research on e-commerce emerging trends and best practices to inform digital content strategies.  
  • Expert with digital content needs across varying touch points. 
  • Interprets and explains digital content needs and process to cross functional partners who are not familiar with the subject matter through persuasion and business case analysis. 
  • Effectively communicates complex issues to cross functional partners whose perspectives are often divergent. 

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 5 years of experience and professional achievements.

The foundation skills you will need in this position are:

  • Relevant Product Information Management (PIM), Digital Asset Management (DAM) or other content management platform experience  
  • Proficient project manager experienced in creating and communicating process, leading through change and evaluating workflows for optimization opportunities 
  • Capable communicator able to influence cross-functional teams to achieve goals  
  • Driven to act with a sense of urgency; able to work well under pressure and with demanding deadlines 
  • Demonstrated critical thinking and analytical skills are required; ability to apply systems knowledge to troubleshoot and analyze new issues is critical 
  • Must be a self-starter, able to work independently with a proactive working style 
  • Excellent verbal and written communication skills 

What do we offer you?

At Dickies, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).

Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.

To learn more about Dickies’ benefits package, follow this MyVFBenefits.com and click “Looking to Join VF”.

To learn more about Dickies’ Diversity and Inclusion efforts, go to www.dickies.com

Now WE have a question for YOU.

Are you in?

Hiring Range:

$82,080.00 USD - $102,600.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at peopleservices@vfc.com. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.

Salary : $102,600

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Dickies: Digital Content Manager?

Sign up to receive alerts about other jobs on the Dickies: Digital Content Manager career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$114,231 - $148,398
Income Estimation: 
$147,516 - $202,279
Income Estimation: 
$114,231 - $148,398
Income Estimation: 
$147,516 - $202,279
Income Estimation: 
$87,760 - $112,265
Income Estimation: 
$109,928 - $139,218
Income Estimation: 
$69,949 - $89,401
Income Estimation: 
$87,760 - $112,265
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at Dickies®

Dickies®
Hired Organization Address Oklahoma, OK Full Time
Title : S ales Associate Department: Store Operations Reports to : Store Sales Manager Basic Functions Selling and custo...
Dickies®
Hired Organization Address Costa Mesa, CA Full Time
For over a century, Dickies has been worn by those forging their own path to shape the world we live in. We celebrate th...
Dickies®
Hired Organization Address Katy, TX Full Time
Keyholder Job Description Title: Keyholder Department: Store Operations Reports to: Store Sales Manager Basic Functions ...
Dickies®
Hired Organization Address Grapevine, TX Full Time
Title: S ales Associate Department: Store Operations Reports to : Store Sales Manager Basic Functions Selling and custom...

Not the job you're looking for? Here are some other Dickies: Digital Content Manager jobs in the Costa Mesa, CA area that may be a better fit.

Dickies: Senior Design Manager, Womens

Dickies®, Costa Mesa, CA

Dickies: Senior Manager, e-Commerce

Dickies®, Costa Mesa, CA

AI Assistant is available now!

Feel free to start your new journey!