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Senior Associate, Programmatic

Digital Matter
New York, NY Full Time
POSTED ON 3/22/2025
AVAILABLE BEFORE 5/22/2025

Digital Matter is a growth and transformation consultancy leveraging marketing, media, data, and technology to drive quantifiable, sustainable, and meaningful results for our clients. Through cutting-edge strategies in business transformation, privacy-focused data solutions, and dynamic digital media buying, we help our clients achieve breakthrough success in an ever-evolving marketing landscape.


We’re looking for polymaths: forward-thinkers who are adaptable, curious, resilient, and empathetic. Join us in transforming the marketing and media landscape.


We are seeking a Senior Associate, Programmatic, to you manage end-to-end programmatic campaign integration, including managing multiple accounts, maintaining best practice implementation and overseeing optimization for all campaign set ups.


The ideal candidate will have prior hands-on experience with the major demand-side platforms, strong analytical, writing and comprehension skills, and preferably online trafficking experience with TheTradeDesk, Campaign Manager 360, or similar platforms.

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Responsibilities
  • Manage execution and performance of programmatic advertising campaigns through the full account management life cycle.
  • Manage campaign creation and optimization within our preferred buying platforms (DSPs) across all self-serve programmatic channels (Display, Video, Audio, dOOH, Native, etc.)
  • Own operational tasks including audience and performance forecasting, budget management, creative trafficking, budget reconciliation, and post campaign analysis for programmatic media
  • Provide strategic direction and testing recommendations across all clients.
  • Understand clients’ brands, as well as their commercial priorities. Work collaboratively with cross-channel team to achieve results.


Requirements
  • 2 years of Programmatic Media Buying and Trading experience.
  • Hands on experience buying in DSPs (demand-side platforms) or similar bidding ad technology. TheTradeDesk, a plus.
  • Experience purchasing media for programmatic, in partnership with or within an agency or with a client directly.
  • Experience in the complexities of executing and optimizing programmatic media.
  • An in-depth understanding of bid management and optimization practices.
  • Understanding of digital ad ops technology and strong working knowledge of the AdTech landscape.
  • Strong Excel and data analysis abilities (Pivot Tables, VLOOKUPs, SUMIFs).
  • High level organization skills and attention to detail.
  • Excellent verbal and written communication and presentation skills.


Offer
  • Competitive salary year-end bonus tied to performance
  • Full coverage health insurance including Medical, Dental, and Vision
  • 401K with company contribution
  • Generous vacation & sick days
  • Paid parental leave
  • Cell phone plan reimbursement


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$75,000 - $90,000 a year
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Salary : $75,000 - $90,000

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