What are the responsibilities and job description for the Brand and Content Manager Job at Digitalassetmanagementnews in Bitch position at Digitalassetmanagementnews?
As the Brand and Content Manager, you will play a crucial role at GHP. Your mission will primarily focus on developing engaging content and creative to further GHP’s retention and conversion goals.
ESSENTIAL DUTIES AND RESPONSIBILITIES :
Included are the following but are not limited to the job specifications contained herein, other duties may be assigned.
Content Creation and Management :
- Lead end-to-end content creation process—strategy, concept, writing, editing, and publishing—across all channels, ensuring brand consistency and quality standards.
- Oversee daily content production for social media, websites, blogs, SMS, email campaigns, etc., ensuring timely delivery and alignment with marketing objectives.
- Develop thought leadership pieces to establish GHP as an industry leader.
- Analyze industry, market, technological, and competitor trends to inform content strategy and stay relevant to public conversation.
- Develop, oversee, and optimize content across formats (social media, blogs, press releases, emails, videos, etc.) to support growth, brand visibility, and enhance SEO.
- Direct and edit videos to ensure they are both engaging and informative, contributing to a cohesive content strategy that resonates with our target audience.
- Schedule, organize, and upload digital assets for efficient content management.
- Conduct A / B testing to refine strategies and improve performance.
- Develop initiatives to increase conversion and retention.
- Review websites, collateral, ILSs, and ads for brand presentation.
- Lead mobile and online experience development, collaborating with the Marketing Manager to craft a compelling user journey.
- Create, schedule, and manage digital signage, music, etc. at the properties.
- Manage the full lifecycle of marketing emails, including concept, writing, and design, ensuring brand consistency and customer engagement.
Brand and Creative Management :
Social Media Management :
Search Engine Management :
PROFESSIONAL REQUIREMENTS :
Employer : GHP Management (@GHPmgmt)
Location : Los Angeles, CA, USA
Posted Date : 27 / 02 / 2025
Expiry Date : 27 / 06 / 2025
Type : Full-Time
Categories : DAM Manager / User, Digital Marketing / Branding Technology, CMS / Creative / Content Operations
Ref : DN-JB-2211
Added by : DAM News Administrator
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