What are the responsibilities and job description for the Social Media Manager position at Dillard's, Inc.?
Job Overview
We are seeking a creative and strategic Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence, engage our audience, and drive traffic to our platforms. This role requires a strong understanding of social media trends, content creation, and public relations, along with proficiency in various digital tools. Sales are included in this position.
Responsibilities
- Develop and execute comprehensive social media strategies across multiple platforms to increase brand awareness and engagement.
- Create compelling content tailored to each platform, including graphics, videos, and written posts that resonate with target audiences.
- Manage day-to-day social media activities, including posting updates, responding to comments, and engaging with followers.
- Monitor social media channels for trends and insights, conducting research to inform content strategies.
- Collaborate with the marketing team to align social media efforts with broader advertising campaigns and e-commerce initiatives.
- Utilize Adobe Creative Suite to design visually appealing graphics that enhance social media posts.
- Proofread all content for accuracy and clarity before publication.
- Analyze performance metrics and adjust strategies accordingly to improve engagement rates and overall effectiveness.
Skills
- Strong background in social media management across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Excellent public relations skills with the ability to communicate effectively with diverse audiences.
- Familiarity with e-commerce strategies and how they integrate with social media marketing.
- Strong research skills to stay updated on industry trends and audience preferences.
- Ability to proofread content meticulously for grammar, style, and accuracy.
- Experience in advertising campaigns that leverage social media platforms for maximum reach.
Join us as we elevate our brand's voice in the digital landscape!
Job Type: Full-time
Pay: $18.00 - $20.00 per hour
Expected hours: 38 per week
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Life insurance
- Referral program
- Vision insurance
Schedule:
- 8 hour shift
Ability to Commute:
- Overland Park, KS 66214 (Required)
Ability to Relocate:
- Overland Park, KS 66214: Relocate before starting work (Required)
Work Location: In person
Salary : $18 - $20
