What are the responsibilities and job description for the Private Label Manager position at Dimond Connect?
Our client, a holding that owns multiple e-commerces, is hiring a Private Label Brand Manager!
Summary: This position is responsible for developing, launching, and managing private label
products, defining the brand's essence, and overseeing Amazon account setup and operations.
The role requires a strategic mindset to drive product innovation, optimize listings, manage PPC
performance, ensure account health, and foster customer satisfaction while maintaining
compliance with Amazon policies.
Minimum Required Qualifications: Must have a proven track record in e-commerce, with
extensive experience in private label product development, sourcing, and account management.
Previous involvement in Amazon is essential. The ideal candidate will demonstrate strong
energy, multitasking abilities, a rapid learning curve, excellent teamwork skills, and the capability
to assume leadership of a significant brand.
Essential Job Functions:
1. Lead end-to-end private label product development, from concept to launch, ensuring
timely execution and delivery of high-quality products.
2. Create and articulate a compelling brand vision that aligns with the company's overall
strategy and resonates with the target audience.
3. Develop and execute brand strategies specific to private label products, managing the
brand's essence on Amazon.
4. Oversee all aspects of Amazon account setup, operations, and optimization, including
listing creation, PPC management, and compliance adherence.
5. Conduct in-depth market research using various tools and software to identify
high-potential products for sourcing and selling.
6. Establish and manage relationships with suppliers, negotiating pricing, terms, and
agreements to source high-quality private label products while ensuring competitive
advantages and optimal margins.
7. Optimize product listings through comprehensive keyword research, compelling copy,
and high-quality main images and A content to effectively showcase products and
enhance customer engagement.
8. Implement and manage keyword tracking systems to monitor product visibility, identify
ranking opportunities, and inform content optimization strategies.
9. Monitor and analyze PPC performance and overall account health, implementing
data-driven strategies to maximize visibility and sales while maintaining profitability.
10. Manage customer reviews, ensure excellent customer service, and continuously gather
feedback to drive product improvements.
11. Lead cross-functional teams in bringing products to market, coordinating with internal
and external stakeholders to streamline processes and meet project milestones.
12. Track product performance and KPIs to assess growth, identify areas for optimization,
and implement strategies to drive revenue growth.
13. Demonstrate strong financial acumen, including P&L management and driving
profitability for private label products.
14. Stay current with e-commerce trends, Amazon policy changes, and industry
developments to maintain a competitive edge.
Additional responsibilities:
● Prepare reports and provide updates to the Director of Operations and Lead Brand
Manager, including monthly forecasting.
● Continuously analyze competitor products and market trends to identify opportunities
and areas for improvement.
● Perform other duties as required to support the overall success of the private label brand
portfolio.