What are the responsibilities and job description for the Manager, Business Analytics (Applebee's) position at Dine Brands?
Responsibilities:
- Work directly with marketing team to discuss trends and manage stakeholder expectations with respect to analytics-related tasks
- Partner with cross-functional teams to design tests and reporting tools that will be instrumental to publish dashboards/presentations
- Connect ideas into cohesive, well-grounded recommendations, using creative, structured, and analytical thinking with the help of effective data visualization
- Provide executive financial summaries to Senior Management for use in forums such as Executive Team Meetings, Board of Director’s Meeting, Operator’s Conferences, Franchise Advisory Council Meetings
- Maintain a culture of high-quality output and exceptional customer service by effectively communicating at all levels, and responding effectively to unexpected ambiguous requests
- Champion the process of optimizing and providing campaign decks for the brand team by collaborating effectively across the team
- Review and challenge reports and analysis for accuracy and purpose, ensuring they are concise and distributed to the customer in a timely fashion
Requirements:
- 5 years of experience with data analysis, advanced analytics, statistics, experimentation, and optimization
- Minimum of 3 years of experience with data visualization tools like MicroStrategy Tableau, etc.
- Fluency in data analysis, including defining KPIs, statistical and predictive modeling concepts, descriptive statistics, and experimental design
- Knowledgeable SQL skills, and familiarity with building/ reviewing data models
- Experience working with large data sets
- Ability to work well with others: You have excellent interpersonal skills. You’re a good listener and have a proven ability to work across a matrixed organization
- Highly articulate and an excellent communicator, with strong influencing skills and the ability to tell stories about complex data patterns
- BS in Statistics, Economics, Finance, or a related field (MBA is a plus)
- Strong organizational and project management skills
