What are the responsibilities and job description for the SEO Strategist Job at Direct Online Marketing in Pittsburgh position at Direct Online Marketing?
Job Description
Job Description
Salary :
About Direct Online Marketing (DOM)
Since our foundation in 2006, DOM has effectively helped businesses experience growth through data-driven digital marketing campaigns. We emphasize a disciplined, transparent approach, and we won't be out communicated.
If you want to experience what it's like to work at a full service digital marketing agency that does things a little bit differently than you've experienced in the past - we want to meet you!
As an SEO Strategist , youll develop and execute well-planned SEO strategies for our clients, helping them meet their business goals through increased organic visibility and website performance. These goals often include lead generation, e-commerce sales, and audience growth. Additionally, youll play a critical role in providing technical expertise, performance analysis, and thought leadership to deliver outstanding client results.
What Youll Do
Our clients rely on DOM to help them meet direct marketing goals such as increasing leads or driving e-commerce sales. You will be responsible for developing and modifying SEO strategies to help them reach their goals.
Day-to-day work includes :
- Developing and executing well-planned SEO strategies for a variety of clients, including international and challenging accounts.
- Proactively refining strategies based on the performance of major KPIs, account metrics, and client goals.
- Conducting keyword research, mapping, and optimization to create a clear keyword strategy.
- Performing technical SEO audits and troubleshooting advanced technical issues.
- Setting up keyword position tracking and other performance monitoring tools.
- Collaborating with clients during onboarding and throughout campaigns to align on strategic goals and establish KPIs.
- Conducting competitor analysis to understand market trends and identify opportunities.
- Designing and executing experiments to improve SEO performance across various tactics and channels.
- Auditing and crafting insightful reports with narratives that align with client goals.
- Completing regular business reviews to highlight SEO results and adjust strategies as needed.
- Communicating professionally and collaborating creatively with clients to build strong relationships.
- Contributing to sales audits and ensuring quality assurance in your work and the work of others.
- Actively questioning why results occurred and how your work impacts client success.
Who You Are
You bring a strong background in SEO and digital marketing, with experience in strategy development, technical problem-solving, and client collaboration.
Heres what were looking for :
Additionally, you will have the following :
The following experiences are a plus :
Why Work With Us?
At a mid-sized agency like DOM, you can move the needle more than at a larger agency. Plus, you get to be part of a team of talented, hard-working individuals. We take our No Jerks policy seriously here.
Were proud to offer a hybrid work schedule that allows you to work from home four days a week, while still fostering in-person collaboration every Thursday. Its the best of both worldswork from home while enjoying the connection and creativity that come with in-person teamwork.
DOM is in the top 3% of all Google partner agencies worldwide, helping our clients grow their businesses through digital advertising, search engine optimization, creative services, analytics, and a full suite of digital marketing services. Our agency is certified by Microsoft and Semrush with dozens of 5-star reviews on Clutch, G2 and Google.
Were a stable and growing leader delivering excellent results to our clients who say things like :
We also have rave reviews on Glassdoor and have been voted one of Pittsburghs best places to work with employees who say things like :
Perks & Benefits
We offer a competitive benefits package, including health, dental, and vision insurance; short-term disability coverage; a 401(k) with company match; and annual profit sharing.
Ready to Make an Impact?
If youre ready to work in a collaborative, fast-paced environment with a team that values your contributions and supports your growth, wed love to hear from you.
Direct Online Marketing is an Equal Opportunity Employer (EOE).