Dock & Boat Lift Sales Representative

Job Title: Dock & Boat Lift Sales Representative (marine industry)

Location: Brighton, MI

Job Type: [Full-time/Part-time]

Salary: Hourly wage

Company Overview:

At Diversified Dock & lift we are a leading provider of high-quality docks, boat lifts, personal watercraft lifts and other lakefront toys. Whether it’s hiring us for shoreline protection, or finding the right way to protect your boats, we pride ourselves on delivering solutions that enhance the lakefront experience and support our customers' needs. As a growing company in the marine industry, we are looking for a motivated and passionate Sales Representative to join our dynamic team.

Job Description:

As a Marine Sales Representative, you will be responsible for driving sales and expanding our customer base in the local lakefront community. Your role will involve both traditional sales activities and leveraging social media platforms to engage with customers, generate leads, and promote our products. If you have a passion for boating, a drive for sales, and an understanding of how to use social media to connect with potential clients, we want you on our team!

Responsibilities:

• Generate and qualify leads through outbound sales calls, emails, and social media platforms (Facebook, Instagram, LinkedIn, etc.).
• Develop and implement social media strategies to increase brand visibility and attract new customers.
• Build and maintain strong relationships with both new and existing customers, offering tailored solutions to meet their needs.
• Present and demonstrate our waterfront products to potential clients in person and through virtual platforms.
• Negotiate pricing, terms, and close sales deals to meet or exceed sales targets.
• Monitor social media trends and marine industry developments to stay ahead of the competition and adapt strategies accordingly.
• Maintain detailed records of customer interactions and sales activities through our CRM system.
• Provide post-sale customer service and support to ensure satisfaction and long-term loyalty.
• Participate in industry events, trade shows, and networking opportunities to expand the company’s presence.

Requirements:

• Previous sales experience, preferably in the marine industry or related field (boating, marine equipment, etc.).
• Strong communication, negotiation, and relationship-building skills.
• Experience using social media platforms for business development, lead generation, and brand promotion.
• Comfortable using QuickBooks software and social media management tools.
• Ability to work independently and as part of a collaborative team.
• Goal-oriented with a strong drive to meet and exceed sales targets.
• High school diploma or equivalent required; a degree in Business, Marketing, or related field is a plus.

What We Offer:

• Competitive hourly wage.
• Opportunities for career growth and advancement within our company.
• A collaborative and supportive team environment.
• Access to training and resources to help you succeed.
• Family friendly work hours, Trade show schedule will be given in advance

How to Apply:

If you’re passionate about the marine industry and excited to bring your sales skills and social media expertise to a growing company, please submit your resume and a cover letter to katie@diversifieddocks.com. We look forward to meeting you!