What are the responsibilities and job description for the Senior Digital Marketing Manager, Managed Services position at DMI (Digital Management, Inc.)?
Senior Digital Marketing Manager, Managed Services
Job ID
2024-27530
Category
Sales, Marketing & Media
Location
US-Remote
About DMI
DMI is a leading global provider of digital services working at the intersection of public and private sectors. With broad capabilities across IT managed services, cybersecurity, cloud migration and application development, DMI provides on-site and remote support to clients within governments, healthcare, financial services, transportation, manufacturing, and other critical infrastructure sectors. DMI has grown to over 2,100 employees globally and has been continually recognized as a Top Workplace in both regional and national categories.
About the Opportunity
Our Managed Mobility Services (MMS) business seeks a Senior Digital Marketing Manager to join our staff. This role focuses on creating and executing B2B-focused strategies that generate high-quality leads, enhance brand visibility, and drive measurable growth. The ideal candidate will have a deep understanding of the Managed Mobility Services (MMS) ecosystem, B2B buyer journeys, enterprise sales cycles, and digital marketing tools.
Duties and Responsibilities :
Demand Generation :
- Develop and execute comprehensive digital marketing strategies for Managed Mobility Services to increase brand awareness, drive traffic to our website, and acquire new customers.
- Plan, create, and optimize digital marketing campaigns across various channels, including but not limited to social media, email marketing, search engine optimization (SEO), search engine marketing (SEM), content marketing, and display advertising.
- Create, run, and manage email campaigns to targeted accounts via HubSpot's email campaign engine.
- Build and manage marketing automation workflows and lead nurturing programs to engage prospects throughout the buyer's journey and drive them toward conversion.
- Pay-Per-Click (PPC) Advertising
Set up and manage Google Ads and LinkedIn Ads marketing campaigns.
Monitor and analyze campaign performance using tools like Google Analytics, and HubSpot, etc.
Manage content and functional updates for the corporate website and WordPress CMS backend.
Implement on-page and off-page SEO strategies to improve organic search rankings for the MMS Keyword universe.
Collaborate closely with content, creative, and external agencies for campaign execution.
Collaborate with senior management to align marketing strategies with business goals.
Qualifications
Education and Years of Experience :
Required and Desired Skills :
Hours : 8am-5pm EST
Min Citizenship Status Required : Must be a U.S. Citizen
Physical Requirements : No Physical requirement needed for this position .
Location : Remote, US
Working at DMI
DMI is a diverse, prosperous, and rewarding place to work. Being part of the DMI family means we care about your wellbeing. We offer a variety of perks and benefits that help meet various interests and needs, while still having the opportunity to work directly with several of our award-winning, Fortune 1000 clients. The following categories make up your DMI wellbeing :
Employees are valued for their talents and contributions. We all take pride in helping our customers achieve their goals, which in turn contributes to the overall success of the company. The company does and will take affirmative action to employ and advance in employment individuals with disabilities and protected veterans, and to treat qualified individuals without discrimination based on their physical or mental disability or veteran status. DMI is an Equal Opportunity Employer Minority / Female / Veterans / Disability. DMI maintains a drug-free workplace.
Applicants selected may be subject to a government security investigation and must meet eligibility requirements for access to classified information. US citizenship may be required for some positions.
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