Multimedia Content Specialist

COMPANY OVERVIEW:

Daye North America (DNA) is one of the largest and fastest growing manufacturers of outdoor power equipment with distribution to large-scale US retailers. We are significantly expanding our US footprint to support our rapidly growing distribution model.

Our team members are passionate about what they do, the products they sell, and the customers they serve. If you're looking for an opportunity to be a part of a work family that values collaboration, innovation and dedication, we're the right company for you.

RESPONSIBILITIES:

• Work with the marketing team, cross-departmental teams and agency partners to produce multimedia content marketing assets supporting multiple brands that ensure consistent quality and are aligned with each brand’s style.
• Collaborate with project stakeholders to design, edit and execute conceptually strong multimedia content across multiple channels, including print, digital, video, audio, social and retail point of sale. 
• Drive the creative process from ideation to execution, balancing speed with quality.
• Organize and manage all content assets and equipment. 
• Possess the ability to effectively use camera equipment to capture photo and video content. 
• Create and integrate motion graphics and animations into video and multimedia content as required.
• Review product-ready materials with creative leads. Publish content to communications channels, such as YouTube, Facebook and Instagram. 
•  Stay on top of video trends as well as what’s landing with our audiences, as you continuously refine storytelling, editing styles, and creative approaches.

QUALIFICATIONS:

• Bachelor’s degree.
• 2 years of experience developing content using a variety of media.
• Strong portfolio showcasing exceptional multimedia work.
• Proficiency in Adobe Creative Cloud graphic design applications: Photoshop, InDesign, Illustrator.
• Proficiency in Adobe Creative Cloud video and audio production applications: Premiere Pro, After Effects, Audition.
• Experience in animation, motion graphics and video editing.
• Knowledge of file formats, codecs.
• Ability to manage multiple projects with competing deadlines simultaneously.
• Excellent communication skills and the capacity to work collaboratively with the team.
• A meticulous eye for detail and excellent organizational skills.
• Ability to work independently with limited supervision. 

Pursuant to various state Fair Pay Acts, below is a summary of compensation elements for this role at the company. The following benefits are provided by DNA, subject to eligibility requirements.

• Salary Range $65,000 - $70,000 with Annual Bonus based upon company and personal metrics.
• Health Insurance Coverage (medical, dental, and vision)
• Life Insurance
• Short and Long-Term Disability Insurance
• Paid Time Off
• Holiday Pay
• 401(k)
• Employee Assistance Program
• Paid Parental Leave
• In-house Gym

WHO WE ARE:

Founded in 2018 and Headquartered in Charlotte, NC, we at DNA are leaders in outdoor power equipment, merging decades of manufacturing excellence with forward-thinking design. We serve homeowners, landscapers, and professionals, offering reliable, eco-friendly tools that deliver performance, precision, and durability. Our commitment to advanced solutions drives us to shape the future of outdoor work.

We offer competitive salaries and a comprehensive benefits program for full-time employees, including medical, dental and vision coverage, paid time off, life insurance, disability coverage, employee assistance program, 401(k) plan and a paid parental leave program.

DNA is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at DNA is based solely on a person's merit and qualifications.

We do not provide visa sponsorship for this role at this time.