What are the responsibilities and job description for the Sr. Brand Manager position at Dollar General?
At Dollar General, our mission is Serving Others! We value each and every one of our employees. Whether you are looking to launch a new career in one of our many convenient Store locations, Distribution Centers, Store Support Center or with our Private Fleet Team, we are proud to provide a wide range of career opportunities. We are not just a retail company; we are a company that values the unique strengths and perspectives that each individual brings. Your difference truly makes a difference at Dollar General. How would you like to Serve? Join the Dollar General Journey and see how your career can thrive.
Company Overview
Responsible for delivering Private Brand sales, profit and share goals in assigned categories. Develop business unit strategies to include development of new products, growth of existing products, efficient strategic sourcing, effective consumer marketing programs and promotional programs.
Job Details
- Deliver Private Brands’ goals in assigned categories: sales, margin contribution, and share.
- Lead a cross-functional team of analysts, product development, supply chain to develop and introduce new products, improve existing products, and effectively market andpromote the brand(s) to consumers.
- Work closely with category buyers to develop annual business and promotional plans to achieve financial goals.
- Create external and in store marketing programs to support brand growth objectives.
- Develop business reviews (category assessments) to identify private brand opportunities.
- Ensure business plan is executed properly: pricing, distribution, promotion plan, etc.
- Negotiate with key suppliers to create products and marketing programs.
Demonstrated ability to manage brands across multiple categories
Advanced skills in category analysis, planning, forecasting and budgeting
Excellent written and verbal communication skills
High degree of initiative, along with excellent execution capabilities
Good interpersonal skills to develop and maintain effective business relationships at all levels of the company and in the supplier community
Excellent project management, leadership, and supervisory skills
Syndicated research experience with good understanding of marketing, merchandising, and retail
Negotiation and conflict resolution skills
Qualifications
Bachelor’s degree in Business, Marketing, Management or related field. 7 years of relevant experience in brand/category management required. Previous experience as a Buyer or Brand
Manager in a Retail environment.
