What are the responsibilities and job description for the Social Media Marketing/ Graphic Designer/ Drone Operator position at Domain Development Corp.?
Social Media Marketing / Graphic Designer
**Candidate must submit samples of graphic designs/drone footage to be considered.
Job Description Overview
The Social Media Marketing / Graphic Designer/Drone Operator will be responsible in overseeing and implementing social media marketing strategies for the business. This role requires knowledge of various digital marketing techniques, including SEO, PPC, drone operation, social media, email marketing, content writing, and web analytics as well as creating visual communications that inspire, inform, and captivate consumers. It is the responsibility of the Social Media Marketing / Graphic Designer/Drone Operator to develop and execute plans that drive traffic, enhance brand visibility, and generate leads or sales by defining requirements, visualizing and creating graphics including illustrations, logos, layouts, video footage and photos.
They are tasked with creating, managing, and analyzing social media campaigns across various channels to ensure that they are aligned with the company's objectives. Additionally, they should have a creative flair and a strong ability to translate requirements into design, with an understanding of industry trends, and their role within a commercial environment.
Ultimately, the role of the Social Media Marketing / Graphic Designer/ Drone Operator is to create high-quality social media communications using high-quality graphics that inspire and attract the target audience.
Pay will be based on experience.
Job Duties and Responsibilities
- Develop and execute marketing designs and strategies to increase online visibility and drive website traffic by doing the following:
o Study design briefs and determine requirements
o Schedule projects and define budget constraints
o Conceptualize visuals based on requirements
o Prepare rough drafts and present ideas
o Develop illustrations, logos and other designs using software or by hand
o Use the appropriate colors and layouts for each graphic
o Work with copywriters and creative director to produce the final design
o Test graphics across various media (Web Pages, Facebook, Instagram, etc.)
o Amend designs after feedback
o Ensure final graphics, layouts and video footage are visually appealing and on-brand
- Manage social media accounts to engage with customers and promote brand messaging
- Analyze and report on digital marketing campaigns to identify areas for improvement and adjust strategies accordingly
- Coordinate with other departments and teams, to ensure consistent branding and messaging across all online channels
- Stay up to date on industry trends and technologies to continuously improve marketing efforts
- Conduct research on target audience behaviors, demographics, and preferences to inform marketing tactics
- Collaborate with external vendors such as advertising agencies to execute paid media campaigns such as Google Ads or Facebook Ads
- Build and maintain relationships with influencers and industry partners to expand reach and partnerships
- Monitor and measure website analytics to optimize user experience, improve conversion rates, and increase sales
Experience and Education Requirements
Bachelor’s degree in design, marketing, or communications. Three to five years of hands-on related experience is required with a strong portfolio of illustrations, drone footage or other graphics. As a Social Media Marketing / Graphic Designer/ Drone Operator, you should have a solid understanding of SEO, SEM, content marketing, social media, and email marketing and familiarity with design software and technologies (such as InDesign, Illustrator and Photoshop). Excellent communication, leadership, and analytical skills are also essential with the ability to work methodically and meet deadlines.
Job Type: Full-time
Pay: $17.00 - $24.00 per hour
Benefits:
- Paid time off
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Work Location: In person
Salary : $17 - $24