What are the responsibilities and job description for the Marketing Manager position at Dorahacks?
About Dora Factory (DF)
Dora Factory creates protocols, toolings, and public good infrastructures that help open-source communities and frontier tech builders to thrive, such as MACI and aMACI protocols.
Responsibilities
1. User Engagement and Ecosystem Building
Develop and execute strategies to engage with blockchain ecosystems, including partnerships with KOLs (Key Opinion Leaders), developers, and community leaders.
Drive the adoption and awareness of DF protocols (e.g., MACI, aMACI) within the Web3 space.
Organize webinars, events, and collaborations to foster community discussions and involvement.
2. Marketing and Campaigns
Plan and execute marketing campaigns that raise awareness about DF's offerings and protocols.
Design and implement initiatives to onboard users, developers, and organizations to DF infrastructure.
Strategize and manage events or trending campaigns to generate buzz and attract more users to DF.
3. Social Media Management
Oversee DF's social media accounts (e.g., Twitter) to maintain a consistent and engaging online presence.
Create and share creative content that educates users about DF protocols and promotes discussions.
Track and analyze social media metrics to refine strategies and boost engagement.
4. Community Support and Feedback
Act as a liaison between the community and the DF team, addressing user inquiries and collecting valuable feedback.
Monitor discussions across platforms to identify opportunities and address concerns.
Build and maintain an active, engaged community around DF protocols.
5. Cross-Functional Collaboration
Work closely with product and technical teams to align marketing strategies with product roadmaps and developments.
Share community insights and market trends to help improve protocol adoption and functionality.
Qualifications
1. Experience and Skills
Proven experience in marketing, user operations, or community management, preferably in the blockchain or Web3 industry.
Strong understanding of blockchain ecosystems and decentralized protocols.
Excellent communication and collaboration skills to engage diverse stakeholders effectively.
2. Technical Knowledge
Familiarity with social media tools, content creation platforms, and analytics tools.
Basic understanding of blockchain technologies and protocols (e.g., Ethereum, MACI).
Experience managing platforms such as Twitter, Discord, and Telegram for user engagement.
3. Personal Attributes
Self-driven, creative, and capable of working in a fast-paced, decentralized environment.
A strategic thinker who can craft and execute innovative campaigns to meet marketing goals.
Passion for Web3, open-source technologies, and building vibrant communities.
Preferred Qualifications
Previous experience in a Web3 company or blockchain project.
Understanding of crypto marketing trends, tokenomics, and community engagement incentives.
Demonstrated success in running effective campaigns or growing communities in the blockchain space.
Keep a pulse on the job market with advanced job matching technology.
If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution.
Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right.
Surveys & Data Sets
What is the career path for a Marketing Manager?
Sign up to receive alerts about other jobs on the Marketing Manager career path by checking the boxes next to the positions that interest you.
