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National Director of Internet Sales

Dream Finders Homes
Jacksonville, FL Full Time
POSTED ON 2/18/2025
AVAILABLE BEFORE 3/23/2025
The National Director of Internet Sales is responsible for developing and executing the national online sales strategy to drive online traffic, lead generation, and sales conversion. This role will work closely with the marketing and on-site sales teams to ensure a seamless customer experience from online engagement to on-site visits.

Essential Duties And Responsibilities

  • Online Sales Strategy: Develop and execute an online sales strategy to drive qualified traffic to our OSC team, and convert online leads to on-site appointments.
  • Team Management: Manage a team of Internet Sales Counselors, providing training, coaching, and performance evaluations.
  • Technology Utilization: Utilize CRM, CallRail, Newstar and other sales technology tools to track, analyze and report on online sales metrics and KPIs, optimizing for continuous improvement.
  • Customer Experience: Ensure a seamless transition of online leads to the on-site sales team, enhancing the overall customer experience.
  • Industry Engagement: Represent the company at key industry events, working closely with internal and external stakeholders to stay current on industry trends and best practices in online sales and digital marketing.
  • Cross-functional Collaboration: Collaborate with cross-functional teams to ensure online sales strategies align with overall company goals and objectives.

Qualifications

  • Bachelor's degree in Marketing, Business, or related field. MBA is a plus.
  • 8 years of experience in online sales or/and management, preferably in the homebuilding or real estate industry.
  • Proven track record of developing and executing online sales strategies that drive traffic, leads, and sales conversions.
  • Strong leadership and team management skills.
  • Excellent communication, negotiation, and interpersonal skills.
  • Proficient in CRM software, Looker Studio, and other online sales and marketing tools.

Performance Metrics

  • Online traffic growth
  • Online lead generation and conversion rates
  • Customer satisfaction scores
  • Team performance metrics

Physical Demands

While performing the responsibilities of the job, the employee is required to talk and hear. Vision abilities required by the job are close vision. The employee is often required to sit and use their hands and fingers to handle, feel, and operate office equipment such as a computer, copier, and office supplies.

In addition, the employee is occasionally required to stand, walk, reach with their arms and hands, and to stoop, kneel or crouch. Reasonable accommodations can be made to enable employees with disabilities to perform the described essential functions of the job.

Note: This document describes the minimum, essential duties, responsibilities, skills, abilities, effort, and working conditions of the position. It in no way implies that these are the only functions to be performed by the incumbent. Workers are required to follow any other job-related instructions and to perform any job-related functions requested by a supervisor or manager. Successful performance requires that the incumbent possess and utilize the abilities and skills described. All functions are subject to reasonable modification to accommodate individuals with disabilities. Some functions may exclude individuals who pose a direct threat or significant risk to the health and safety of themselves or others.

Equal Opportunity Employer

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