What are the responsibilities and job description for the Brand Manager position at DreamWeave Designs?
We are seeking a Brand Manager to oversee brand strategy, positioning, and marketing initiatives. This role requires a strategic thinker with a deep understanding of market trends, consumer behavior, and brand management principles. The ideal candidate will have experience developing and executing marketing campaigns, managing brand consistency, and collaborating with cross-functional teams to enhance brand identity and engagement. Key Responsibilities Develop and implement brand strategies to strengthen market position and brand awareness. Oversee brand messaging, visual identity, and marketing campaigns across all channels. Conduct market research and competitor analysis to identify opportunities for brand growth. Collaborate with product development, sales, and marketing teams to ensure brand consistency. Manage digital and traditional marketing campaigns, ensuring alignment with business objectives. Analyze brand performance metrics and consumer insights to optimize marketing strategies. Lead content creation, advertising, and promotional initiatives to enhance brand perception. Work closely with external agencies, designers, and media partners to execute branding initiatives. Ensure brand guidelines are maintained across all marketing and communication materials. What We’re Looking For Education : Bachelor’s degree in Marketing, Business, Communications, or a related field. Experience : At least three to five years of experience in brand management, marketing, or a similar role. Skills : Strong understanding of brand strategy, positioning, and market research. Experience developing and executing multi-channel marketing campaigns. Proficiency in marketing tools, analytics, and digital advertising platforms. Excellent communication, leadership, and project management skills. Ability to analyze data and translate insights into actionable brand strategies. Strong creative and strategic thinking abilities. What We Offer Competitive salary and benefits package Opportunities for career growth and professional development A collaborative and innovative work environment The chance to lead impactful branding initiatives in a growing company If you are a results-driven brand strategist with a passion for building strong and memorable brands, we want to hear from you. Powered by JazzHR