What are the responsibilities and job description for the Social Media Manager and Content Creator position at Dryft Motors?
Job Overview
We are seeking a creative and driven Social Media Manager and Content Creator to join our team. In this role, you will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our platforms. You will work closely with various teams to create compelling content that resonates with our target market while managing relationships with followers and customers.
About Dryft Motors
At Dryft Motors (dryftmotors.com), we are a fast-growing used auto and truck dealership in Miami, FL, specializing in medium-duty commercial vehicles and work trucks. As we expand, we’re looking for a creative and results-driven Social Media Manager and Content Creator to elevate our online presence, engage our audience, and drive leads through strategic digital marketing.
Duties
- Develop and implement effective social media strategies across multiple platforms including Facebook, Instagram, Twitter, Youtube, and LinkedIn.
- Create and edit engaging content that aligns with our brand voice, including graphics, videos, and written posts.
- Manage daily social media activities, including posting updates, responding to comments, and engaging with followers.
- Stay up to date with industry trends, competitor strategies, and new marketing technologies.
- Implement SEO strategies to improve website traffic and search rankings.
- Manage email marketing campaigns, retargeting efforts, and CRM integrations for marketing automation.
- Manage relationships with influencers and partners to expand reach and visibility.
- Work closely with the sales team to align marketing efforts with business goals.
Skills
- Proven experience in social media management with a strong understanding of various platforms.
- Excellent relationship management skills to foster connections with followers and stakeholders.
- Proficiency in content creation, including photography and videography skills for producing high-quality visual content.
- Familiarity with design and editing software such as Adobe Suite, or similar, for creating content.
- Experience in video editing to produce engaging video content for social media platforms.
- Knowledge of digital marketing principles and best practices for effective online advertising.
- Strong research skills to stay updated on trends and audience preferences.
- Ability to analyze data using software to measure the success of campaigns.
- Ability to create and manage content calendars, social media posts, and ad creatives.
- Bilingual (English & Spanish) is a plus.
Why Join Dryft Motors?
- Opportunity for Growth – Be part of a fast-growing dealership with room to expand your role and skills.
- Creative Freedom – Develop and execute social media strategies with fresh ideas and innovative content.
- Dynamic Work Environment – Work in an exciting and fast-paced industry where no two days are the same.
- Lead and Innovate – Take charge of our social media strategy and explore new trends, platforms, and ad strategies.
Join us in shaping our brand's story through innovative social media strategies that connect us with our audience!
Job Type: Full-time
Pay: $50,000.00 - $60,000.00 per year
Benefits:
- Employee discount
- Flexible schedule
- Referral program
Schedule:
- 8 hour shift
- Monday to Friday
- Weekends as needed
Work Location: In person
Salary : $50,000 - $60,000
