Marketing Manager

Benefits:

• 401(k)
• 401(k) matching
• Company parties
• Competitive salary
• Dental insurance
• Health insurance
• Opportunity for advancement
• Paid time off
• Training & development
• Vision insurance
• Wellness resources
  
  
  

Position Overview:

The Marketing Manager reports to the Marketing Director and is responsible for executing marketing strategies to enhance brand awareness, customer acquisition, and franchisee support. This role plays a critical part in the day-to-day management of digital and traditional marketing campaigns and content production. The ideal candidate is proactive, detail-oriented, and possesses strong communication and digital marketing skills.

Key Responsibilities:

Marketing Campaign Execution

• Assist in developing and implementing marketing strategies to enhance brand visibility and lead generation.
• Execute SEO, PPC, social media, email, and traditional marketing campaigns under the guidance of the Marketing Director.
• Monitor campaign performance, analyze metrics, and provide actionable insights for optimization.
  
  
  

Franchise Support and Brand Management

• Collaborate with franchisees to ensure alignment with national brand guidelines and marketing strategies.
• Coordinate the development and distribution of marketing materials and resources to support local campaigns.
• Provide guidance and support to franchisees in executing effective localized marketing efforts.
  
  
  

Digital Presence and Content Management

• Manage website updates, blog content, video production, and social media channels to engage audiences and drive traffic.
• Monitor online reputation and implement strategies to enhance brand perception and lead quality.
• Support the Marketing Director in leveraging digital platforms for maximum brand impact.
  
  
  

Marketing Analytics and Reporting

• Track and analyze key marketing metrics to evaluate campaign effectiveness and ROI.
• Assist in managing the marketing budget to ensure cost-effectiveness and alignment with strategic goals.
• Prepare regular performance reports and presentations for senior leadership review.
  
  
  

Qualifications & Skills:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 2 years of proven experience in marketing roles, preferably in the insurance restoration or related industry.
• Strong proficiency in digital marketing tools and platforms (SEO, PPC, Google Analytics, etc.).
• Excellent written and verbal communication skills with the ability to create compelling marketing content.
• Experience in managing projects independently and collaborating effectively within a team environment.
• Knowledge of Adobe Creative Suite, Canva, and Microsoft Office suite.
  
  
  

Salary & Benefits:

• Competitive salary range: $60,000 - $75,000 annually, commensurate with experience.
• Comprehensive benefits package including health insurance, retirement plans, and professional development opportunities.
  
  
  

This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchisee. All inquiries about employment at this franchisee should be made directly to the franchise location, and not to Drymedic Restoration Corporate.